Sustainability is a crucial area of focus in the fashion industry. The increasing awareness of the negative impacts of fast fashion on the environment and society has led to the need for sustainable practices. 

The Singapore Fashion Council (SFC) strongly promotes circularity in fashion and has recently launched an initiative to drive home the importance of embracing circularity and the perpetual cycles of regeneration, reuse, and resource optimisation in production. The SFC is the official association for the textile and fashion industry in Singapore. 

Zhang Ting-Ting, CEO of the Singapore Fashion Council shares more about the latest trends and sustainable practices in the fashion industry.