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5 Tips for Women to Build a Successful Business

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In this episode of Money Talks News, the podcast explores the history and importance of financial independence, particularly for women, with special guest Jannese Torres. Jannese shares her personal journey from a toxic marriage to financial independence and discusses her award-winning podcast 'Yo Quiero Dinero,' which aims to educate women about financial literacy. The conversation covers effective financial strategies, side hustle ideas, the significance of legal agreements like prenups and postnups, and the psychological benefits of paying yourself as an entrepreneur. Jannese also introduces her new book, 'Financially Lit,' designed to guide Latinas through various financial challenges.

00:00 Introduction to Financial Independence

00:26 Meet Janice Torres: From Toxic Marriage to Financial Freedom

00:46 The Accidental Personal Finance Educator

01:28 The Birth of 'Yo Quiero Dinero' Podcast

02:30 Why Financial Independence is Crucial for Women

03:51 Practical Tips for Financial Freedom

04:46 Overcoming Bad Money Habits

07:07 Exploring Side Hustles and Income Streams

12:04 Success Stories and Entrepreneurship

17:26 Overcoming Public Speaking Anxiety

18:41 Building a Freelance Writing Career

19:58 Understanding Social Media Marketing

22:27 Financial Management for Entrepreneurs

24:31 The Importance of Prenups and Postnups

31:23 Conclusion and Final Thoughts

You can download the episode wherever you get your podcasts:

Don't forget to check out our podcast page for more episodes designed to help you make the most of your money.

Building a business to improve your money choices

Did you know that a woman's right to get a credit card without the signature of a man is only 50 years old? It's true. Until the passage of the Equal Credit Opportunity Act in 1974 financial institutions could discriminate against women who didn't have a male cosigner. The right for women to get a business loan without a male cosigner is even later—1988. 

For women, having money can be especially important, but everyone can benefit from starting a business for income stability and a shot at a better life. Owning your own business can also facilitate:

  • Leaving a bad job or just getting a better job
  • Walking away from a toxic relationship
  • Moving to a better situation
  • Build an emergency fund

Even if you don't plan to use a business to replace a day job, having a side business or other type of income diversity can expand your choices. It can be part of your financial independence journey. Regardless of where the money comes from, our article on building a financial plan for the life you want can help you figure out how to establish your priorities and make money choices that work for you.

Tips for building a successful business

This episode includes practical tips for building and protecting your business. For more ideas on getting started, check out our podcast episode on how one man built a business empire by selling lipstick and bras.

Jannese shares some of her best tips for getting started, including:

  • Understanding what you have to offer potential customers and clients
  • Focusing on going to where those who need you actually are, including being choosy about which social media platforms you spend time on
  • Choose your advertising strategy based on where customers and clients are likely to be
  • Create compelling content
  • Don't forget about business planning, including planning for taxes and creating a separate bank account to handle business income and expenses
  • Look into different legal insurance, business insurance or other insurances you need to protect your business
  • If you're planning on getting married, get a prenup that protects your business assets and preserves them for you in the event of a divorce
  • Consider a postnup if you start your business after getting married
  • Don't be afraid to talk about money

We also talk about the difference between a coach and a consultant, and how figuring out where to get the right advice for you is also part of growing a successful business. We also talk about Miranda's book, Confessions of a Professional Blogger, and how it serves as another income source for Miranda, as well as a practical book for those who want to get started with the business of freelancing.

Meet this week's guest, Jannese Torres

Jannese Torres is an award-winning Latina Money Expert. She became an accidental entrepreneur after a job loss inspired her to turn her food blog into a six-figure business.

Throughout the years, her passion for entrepreneurship led her to notice a gap in the conversation around money. Inspired by the J. Lo and Cardi B song "Dinero," in 2019, she decided to start teaching marginalized communities about entrepreneurship, investing, and financial independence through her 5X award-winning personal finance podcast and platform, "Yo Quiero Dinero."

Jannese is an expert in the areas of digital entrepreneurship, content creation, financial independence, creating multiple income streams and passive income. With over a decade of experience in digital entrepreneurship, content creation and multicultural marketing, she is now a highly sought-after business coach who helps her clients monetize their skills and pursue financial independence.

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