Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Brenda Johnson.

CEO of Collaborative Training Company (CTC)

🧩 Main Topics Covered 🏢 What CTC Does

• CTC is a professional services consulting firm focused on workforce development.
• They help companies:
  • Upskill employees for career advancement.
  • Support new hires, especially those without traditional corporate experience.
  • Define what “fit” means in their organization and help new hires acclimate.

👥 Not a Staffing Firm

• CTC does not do individual job placement or talent coaching.
• They work with companies after hiring to ensure employee success and retention.
• They partner with organizations that provide individual coaching.

🧠 Bridging the Corporate Culture Gap

• CTC helps new hires from non-corporate backgrounds (e.g., warehouse, retail) adjust to corporate environments.
• They use mentorship programs and employee resource groups to support retention.

🤖 AI and the Future of Work

• Brenda sees AI as a tool, not a replacement for human creativity.
• She emphasizes the importance of adding a personal touch to AI-generated work.
• AI may replace some jobs, but it also creates new roles in programming, maintenance, and oversight.

🎓 Rethinking the Four-Year Degree

• Many companies are removing degree requirements to widen their talent pool.
• Brenda helps companies:
  • Reevaluate outdated job descriptions.
  • Focus on skills-based hiring.
  • Identify core competencies rather than relying on degrees.

🌍 Diversity, Equity, and Inclusion (DEI)

• Brenda challenges the narrow view of DEI as only race and gender.
• She expands the definition to include:
  • Neurodiversity (e.g., autism)
  • Generational diversity
  • Accessibility needs
  • LGBTQ+ inclusion
• She stresses that companies that embrace true diversity will thrive, while those clinging to outdated models may struggle.

💡 Key Takeaways

• Mentorship and support are critical for retention and success.
• AI is a complement, not a replacement, for human insight.
• Skills-based hiring is the future—degrees are not always necessary.
• True diversity is broad and essential for business success.
• Systemic change requires questioning legacy practices and recruiting strategies.

🔗 Contact Info

• Website: ctcdui.com
• LinkedIn: Collaborative Training Company

#SHMS #STRAW #BEST #AMI