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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Raheem DeVaughn.

🎵 Key Topics Discussed

1. Independent Artist Journey

• Raheem defines independence as being “self-made,” trusting intuition, and investing in oneself.
• Emphasizes the importance of ownership, creative control, and publishing rights.
• Crowned the #1 Independent Artist on Radio in 2018.

2. Music Industry Evolution

• Independence is now viable thanks to streaming, social media, and direct-to-fan platforms.
• Artists can function as their own label if they manage marketing and promotion effectively.
• Importance of relationships in radio and music promotion—especially with DJs.

3. Live Performances & Mentorship

• Praises his band and their youthful energy.
• Mentors artist Tanya Nolan, helping her develop her sound and brand.
• Believes in creating a sound and image, not just a song.

4. Radio Career

• Hosts the legendary Quiet Storm on 96.3 WHUR in Washington, DC.
• Grew up listening to Melvin Lindsey and always dreamed of being on radio.
• Sees radio as a platform to uplift R&B and soul music and give artists their flowers.

5. Philanthropy & Community Work

• Founded the Love Life Foundation in 2013.
• Focus areas: HIV/AIDS awareness, domestic violence, and community outreach.
• Partnered with Gilead Sciences, reaching over 50,000 women with HIV education.

6. Entrepreneurship

• Recently invested in his own tour bus to reduce travel costs and expand outreach.
• Views this as a step toward greater control and flexibility in his career.

💬 Memorable Quotes

• “Time is the most valuable thing we have. From the time we’re born, we’re running out of it.”
• “You are what you ingest and digest—musically and mentally.”
• “Use the gift of time, decision, free will, and one another. Those are the greatest gifts.”
• “I don’t believe—I know. I know God exists. I’m an example of that.”

#STRAW

#BEST

#SHMS