In Read with Michelle Martin, Professor Howard Yu tells us how firms can outlast competition.

In ‘LEAP: How to Thrive in a World Where Everything Can Be Copied’, the LEGO professor of management and innovation at the IMD Business School in Switzerland and Singapore shows why it is important for companies to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered.

In Read with Michelle Martin, Professor Howard Yu tells us how firms can outlast competition.
In &lsquo;LEAP: How to Thrive in a World Where Everything Can Be Copied&rsquo;, the LEGO professor of management and innovation at the IMD Business School in Switzerland and Singapore shows why it is important for companies to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered.

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