It is an SME game now with startups raising 10 and a half billion US dollars in venture capital deals in 2018. This starkly compares with the paltry 0.7 billion raised by IPOs on the SGX last year. How have SMEs and start ups done this? And encouraging though this may sound, there are still landmines would-be game changing SMEs should avoid. Jacky Tai is Principal Consultant at Unbroken Branding and he talks us through it.

<p>It is an SME game now with startups raising 10 and a half billion US dollars in venture capital deals in 2018. This starkly compares with the paltry 0.7 billion raised by IPOs on the SGX last year. How have SMEs and start ups done this? And encouraging though this may sound, there are still landmines would-be game changing SMEs should avoid. Jacky Tai is Principal Consultant at Unbroken Branding and he talks us through it.</p>

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