Creativity is now among the top three most important skills of the future, according to a report by the World Economic Forum. Can creativity be taught, and how can companies introduce it, even in fields that require repetitive or mundane tasks? Professor Xavier Pavie from ESSEC Business School shares his insights.

<p>Creativity is now among the top three most important skills of the future, according to a report by the World Economic Forum. Can creativity be taught, and how can companies introduce it, even in fields that require repetitive or mundane tasks? Professor Xavier Pavie from ESSEC Business School shares his insights.</p>

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