How can plants help in revealing our hair’s natural beauty? France’s most sought-after hairdresser Patrick Ales first noticed that chemically-laden hair products were seriously affecting hairdressers’ hands and the hair of their clientele. Hence, he wanted to create hair products that were less harmful, even before environmental awareness and botanical hair care trends. Celebrating their 50th Anniversary this year, Yahn Ales, Grandson of Phyto founder Patrick Ales & Marketing Director for Phyto Paris, Raphael Yousri, CEO of Ales Groupe, and Raphael Cintas, Managing Director (Asia) at Ales Groupe.