While the business of pawnbroking has long been a fixture in the economy, more customers now seek incentives beyond financial services from pawnbrokers. Ng Kean Seen, Deputy CEO, Maxi-Cash, shares how the business was able to modernise the idea of pawnshops, why the shift proved to work, and how they will continue to reinforce their position as a strong lifestyle brand. 

<p>While the business of pawnbroking has long been a fixture in the economy, more customers now seek incentives beyond financial services from pawnbrokers. <strong>Ng Kean Seen, Deputy CEO, Maxi-Cash,&nbsp;</strong>shares how the business was able to modernise the idea of pawnshops, why the shift proved to work, and how they will continue to reinforce their position as a strong lifestyle brand.&nbsp;</p>