On the first episode of Vaux, Karthik interacts with Anil Viswanathan, Senior Marketing Director of the international food giant Mondelez. Discussing the increasing scale of audio technologies in the digital space, the episode explores the growth opportunities and potential of the technology in the consumer market. Anil talks about the audio medium being a potential consumer touchpoint and how it modifies the way brands and businesses advertise their products. He further unfolds how great audio contributed to the success of the Silk Chocolate advertisement campaign. Personalization, Branding, Technology and much more, on this episode of Vaux!

Tweet to Karthik Nagarajan (@The_Karthik): https://twitter.com/The_Karthik and follow his WordPress handle here (filterkoffee.com)



Find Anil Viswanathan on Social Media:
Twitter: (https://twitter.com/Chai_vis)
LinkedIn: (https://www.linkedin.com/in/anil-viswanathan-9463351)

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

You can also check out our website at http://www.ivmpodcasts.com/

On the first episode of Vaux, Karthik interacts with Anil Viswanathan, Senior Marketing Director of the international food giant Mondelez. Discussing the increasing scale of audio technologies in the digital space, the episode explores the growth opportunities and potential of the technology in the consumer market. Anil talks about the audio medium being a potential consumer touchpoint and how it modifies the way brands and businesses advertise their products. He further unfolds how great audio contributed to the success of the Silk Chocolate advertisement campaign. Personalization, Branding, Technology and much more, on this episode of Vaux!Tweet to Karthik Nagarajan (@The_Karthik): <a href="https://twitter.com/The_Karthik" target="_blank" rel="noopener noreferrer">https://twitter.com/The_Karthik</a> and follow his WordPress handle here (filterkoffee.com) Find Anil Viswanathan on Social Media: Twitter: (<a href="https://twitter.com/Chai_vis" target="_blank" rel="noopener noreferrer">https://twitter.com/Chai_vis</a>) LinkedIn: (<a href="https://www.linkedin.com/in/anil-viswanathan-9463351" target="_blank" rel="noopener noreferrer">https://www.linkedin.com/in/anil-viswanathan-9463351</a>)You can listen to this show and other awesome shows on the IVM Podcasts app on Android: <a href="https://ivm.today/android" target="_blank" rel="noopener noreferrer">https://ivm.today/android</a> or iOS: <a href="https://ivm.today/ios" target="_blank" rel="noopener noreferrer">https://ivm.today/ios</a>, or any other podcast app.You can also check out our website at <a href="http://www.ivmpodcasts.com/" target="_blank" rel="noopener noreferrer">http://www.ivmpodcasts.com/</a>

MMA India & IVM Podcasts Network brings you The VAUX Podcast Series – An Initiative by Audio & Voice Council Initiative. It is a show where every fortnight on Wednesday, we will meet marketing practitioners and experts who have succeeded in Voice and Audio business and will learn from them on how they innovated, overcame challenges and the kind of problems they solved through these mediums in the new digital age. Releasing on 25th May on the IVM Podcasts App, Website and on all major podcast streaming platforms. 

MMA India &amp; IVM Podcasts Network brings you The VAUX Podcast Series – An Initiative by Audio &amp; Voice Council Initiative. It is a show where every fortnight on Wednesday, we will meet marketing practitioners and experts who have succeeded in Voice and Audio business and will learn from them on how they innovated, overcame challenges and the kind of problems they solved through these mediums in the new digital age. Releasing on 25th May on the IVM Podcasts App, Website and on all major podcast streaming platforms.

MMA India & IVM Podcasts Network brings you The VAUX Podcast Series – An Initiative by Audio & Voice Council Initiative. It is a show where every fortnight, we will meet marketing practitioners and experts who have succeeded in Voice and Audio business an

MMA India VAUX Podcast Series – Powered by IVM Podcasts

On the first episode of Vaux, Karthik interacts with Anil Viswanathan, Senior Marketing Director of the international food giant Mondelez. They explore the potential of audio as a powerful technology in the new-age advertising and consumer market.

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