Solidifying Wisconsin's Paper Power

While the state has faced significant mill closures in recent years, Wisconsin Paper Council President Scott Suder highlights how $500 million investments in new facilities and a robust supply chain are stabilizing the local economy. The conversation with Stephanie Hoff addresses common misconcepti…

A Younger Audience Tastes What Pork Can Do

With the average consumer of pork increasing in age, the National Pork Board and the National Pork Checkoff are taking a closer look at the younger consumer. Recently, they developed a new consumer campaign entitled, Taste What Pork Can Do. The campaign aims to shift a decades-old mindset that pork…

REAP & WFU To Bolster The Farm Fresh Atlas

In an effort to streamline Wisconsin’s agricultural resources, REAP Food Group has announced a partnership with Wisconsin Farmers Union to expand the reach of the Farm Fresh Atlas. The collaboration comes as the atlas prepares for its landmark 25th-anniversary publication in 2026. Aidan Coffin Nes…

Assembly Ag Committee Approves Three Bills

The Assembly Agriculture Committee has passed three bills out of committee – one that ensures timely repair and replacement of critical farm equipment, another that improves labeling standards for fertilizers and soil additives, and finally a bill that protects farmland from ownership by foreign ad…

Billingsley Wears The Crown

The final evening of the Wisconsin Association of Fairs Convention holds anticipation, excitement and celebration. This year the crown was handed over to Kaelie Billingsley. She hails from Kenosha County Fair. She shares her reaction moments after coronation.