Gen Z, or people born between 1997 and 2012, have been very influential on the buying trends within the consumer marketplace. They are focusing on, not only that their food tastes good and is good for their bodies, but also how it gets from farm to table. Molly Pelzer, CEO of Midwest Dairy shares some of the research they have done on this topic and how they are working to meet the demand of Gen Z customers.

Gen Z, or people born between 1997 and 2012, have been very influential on the buying trends within the consumer marketplace. They are focusing on, not only that their food tastes good and is good for their bodies, but also how it gets from farm to table. Molly Pelzer, CEO of Midwest Dairy shares some of the research they have done on this topic and how they are working to meet the demand of Gen Z customers.

Join Pam Jahnke for the latest farm news. Heard daily on WOZN 96.7 FM and 1670 AM in Madison Wisconsin from 5-6am. Also heard on affiliate stations all over Wisconsin.

Join Pam Jahnke for the latest farm news. Heard daily on WOZN 96.7 FM and 1670 AM in Madison Wisconsin from 5-6am. Also heard on affiliate stations all over Wisconsin.

MID-WEST FARM REPORT - MADISON

Daily audio and podcasts from the Mid-West Farm Report Madison!

Daily audio and podcasts from the Mid-West Farm Report Madison!

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