Today's guest is Jeremy Miller.  He is a brand strategist, author of the new book, Brand New Name and best-selling writer of Sticky Branding.  

Here are some questions we'll answer:
What is the progression someone goes through to become a customer?
Where should business owners focus their time first?
Why is it hard for businesses to move prospects from “Know/Awareness” to “Buy”?
What are some tools a business should use to close that gap?

Find more information about Jeremy at https://stickybranding.com/

Listen to Jeremy's Sticky Branding Podcast

Today's guest is Jeremy Miller.&nbsp; He is a brand strategist, author of the new book, Brand New Name and best-selling writer of Sticky Branding.&nbsp;&nbsp;
Here are some questions we'll answer:
<ol>
<li aria-level="2">What is the progression someone goes through to become a customer?</li>
<li aria-level="2">Where should business owners focus their time first?</li>
<li aria-level="2">Why is it hard for businesses to move prospects from &ldquo;Know/Awareness&rdquo; to &ldquo;Buy&rdquo;?</li>
<li aria-level="2">What are some tools a business should use to close that gap?</li>
</ol>
Find more information about Jeremy at <a href="https://stickybranding.com/">https://stickybranding.com/</a>
Listen to Jeremy's <a href="https://stickybranding.com/podcast/">Sticky Branding Podcast</a>

Goals for the Podcast
To create a structured strategy map for you to follow that is evergreen.  
To help you focus and prioritize your most precious resource, so you can position your business for long-term growth.
To turn knowledge into action with our Wicked Smart Action Guide with ONE THING each episode you can do to achieve a quick win.

Why this podcast?

I was frustrated looking to find a podcast that answered the questions of local business owners.  Many times the larger podcasts aren’t designed for you, the little guy.  I believe I can change the world by helping one business at a time.  That is why this podcast exists.

How can you get the most out of your time listening to the podcast?

Download the action guide.  Do the work.  It’s simple, but it won’t be easy.  Ask for help when you get stuck or frustrated.

Goals for the Podcast
<ul>
<li aria-level="1">To create a structured strategy map for you to follow that is evergreen.&nbsp;&nbsp;</li>
<li aria-level="1">To help you focus and prioritize your most precious resource, so you can position your business for long-term growth.</li>
<li aria-level="1">To turn knowledge into action with our Wicked Smart Action Guide with ONE THING each episode you can do to achieve a quick win.</li>
</ul>
Why this podcast?
I was frustrated looking to find a podcast that answered the questions of local business owners.&nbsp; Many times the larger podcasts aren&rsquo;t designed for you, the little guy.&nbsp; I believe I can change the world by helping one business at a time.&nbsp; That is why this podcast exists.
How can you get the most out of your time listening to the podcast?
Download the action guide.&nbsp; Do the work.&nbsp; It&rsquo;s simple, but it won&rsquo;t be easy.&nbsp; Ask for help when you get stuck or frustrated.

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