The Australian Box Office was off 67% last year; live events and concerts smashed revenues for Ticketek parent TEG by 97% early in Covid. But now both company bosses are pinning their hopes on some huge content initiatives in the second half - consumer desire to get out is the least of their worries, they say. Hoyts is even looking to diversify beyond movies as film studios flirt with shortening or pulling exclusive theatre distribution windows.  

The Australian Box Office was off 67% last year; live events and concerts smashed revenues for Ticketek parent TEG by 97% early in Covid. But now both company bosses are pinning their hopes on some huge content initiatives in the second half - consumer desire to get out is the least of their worries, they say. Hoyts is even looking to diversify beyond movies as film studios flirt with shortening or pulling exclusive theatre distribution windows. &nbsp;

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week...

Mi3 Audio Edition

A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI)

  For more episodes download the free LiSTNR app.

A weekly wrap of the &ldquo;must-know&rdquo; developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI)
&nbsp; For more episodes download the free LiSTNR app.

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