Welcome to the Behind the Screens podcast, powered by Samsung Ads. In this series Mediaweek editor-in-chief James Manning talks to executives from the TV industry to examine the changing viewing habits impacting business models. The fourth episode is called Is CTV the new cookie?


Special guests are Gai Le Roy from IAB and Shani Kugenthiran from Paramount ANZ.

Welcome to the Behind the Screens podcast, powered by Samsung Ads. In this series Mediaweek editor-in-chief James Manning talks to executives from the TV industry to examine the changing viewing habits impacting business models. The fourth episode is called Is CTV the new cookie?
 Special guests are Gai Le Roy from IAB and Shani Kugenthiran from Paramount ANZ.

Mediaweek Podcasts deliver insider access to Australia’s media industry. From exclusive interviews with top execs and talent, to sharp analysis of trends shaping media, marketing and advertising.

Mediaweek Podcasts deliver insider access to Australia&rsquo;s media industry. From exclusive interviews with top execs and talent, to sharp analysis of trends shaping media, marketing and advertising.