We asked 15,000 consumers and 100-plus executives for their perspectives on today’s beauty market. In this episode, we highlight the themes that emerged from our research.

 

<p>We asked 15,000 consumers and 100-plus executives for their perspectives on today&rsquo;s beauty market. In this episode, we highlight the themes that emerged from our research.</p>
<p>&nbsp;</p>

McKinsey experts discuss the latest trends and the most pressing challenges for leaders in the retail and consumer-goods industries. Hear about the immediate and longer-term moves that matter most for business success. Topics covered include strategy, technology, marketing, operations, and organization.

The Consumer Briefing features talks with our experts on top of mind topics for Executives in the Consumer Goods and Retail industry.

McKinsey on Consumer and Retail

Discussing the 2025 edition of The State of Fashion: Beauty report

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