Hugh Howey is an international best-selling author whose work has been published in 40 languages. But he’s not just a writer, he’s an entrepreneur in the purest sense. When Hugh self-published a short story, the world demanded more. Soon enough the income from that one story was enough to quit his job to begin work on what became the now-iconic Silo trilogy. Instead of going the traditional route with a publisher, Hugh stuck with his instinct to self-publish, disrupting an entire industry along the way. His conversation with Bob dives into the inspirations and the dollars behind his decision-making. Plus, he talks about turning Silo into the acclaimed AppleTV+ series, how he ended up in a performance of the Nutcracker, and the sailing trip he’s planning to take around the world.

<p>Hugh Howey is an international best-selling author whose work has been published in 40 languages. But he&rsquo;s not just a writer, he&rsquo;s an entrepreneur in the purest sense. When Hugh self-published a short story, the world demanded more. Soon enough the income from that one story was enough to quit his job to begin work on what became the now-iconic Silo trilogy. Instead of going the traditional route with a publisher, Hugh stuck with his instinct to self-publish, disrupting an entire industry along the way. His conversation with Bob dives into the inspirations and the dollars behind his decision-making. Plus, he talks about turning Silo into the acclaimed AppleTV+ series, how he ended up in a performance of the Nutcracker, and the sailing trip he&rsquo;s planning to take around the world.</p>

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.

<p>How do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the creative spark. Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors and compelling storytellers.</p>

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Hugh Howey: “I write for myself.”

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/0dd6c920-a712-46b3-9b31-b2b900fdd6eb/transcript

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