Hosts Lindsey Rupp and Jenny Kaplan are talking patriotic marketing. In an Olympic and election year, consumers have been overwhelmed with red, white and blue. Budweiser actually branded its iconic beer "America" during the summer. Do these ploys attract buyers? What about items that are made in America? For more insight the hosts talk with Wrangler Jeans, Bloomberg reporter Shannon Pettypiece on Wal-Mart and Budweiser.

<p>Hosts Lindsey Rupp and Jenny Kaplan are talking patriotic marketing. In an Olympic and election year, consumers have been overwhelmed with red, white and blue. Budweiser actually branded its iconic beer "America" during the summer. Do these ploys attract buyers? What about items that are made in America? For more insight the hosts talk with Wrangler Jeans, Bloomberg reporter Shannon Pettypiece on Wal-Mart and Budweiser.</p>

There's a whole lot of stuff out there to buy. We're talking about all the things you eat, drink, wear and even smoke. Every other week we're going to take a look at one part of the universe of consumable stuff. We'll delve into why we spend our money on these things, the people behind the products -- and why it matters.

Every other week we're going to take a look at one part of the universe of consumable stuff. We'll delve into why we spend our money on these things, the people behind the products -- and why it matters.

Material World

American Made, Bought and Sold

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/547e13cf-8c51-4468-946f-ae3900763566/transcript

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