Businesses connect directly with their customers through websites, apps, social media and anywhere else that will hold some well crafted content. The common thread among all these channels is words - words which can wield a lot of power! In this podcast you'll get a masterclass in the art of copywriting and a content strategy to put them all to good use.

Georgina Laidlaw is a copywriting specialist with the experience (and pedantry!) of an english teacher. Georgina works with brands like REA, Aconex and CyRise to help them express themselves clearly. She warns that the written word has no tone of voice which leaves it open to misunderstanding.

Hannah Kallady is a Digital Strategist with Ntegrity where she works with brands to get their words in the right place through communication strategies. Hannah believes strongly in the power of the story to connect and even stimulate our minds in ways we don't quite understand.

Masters Series puts industry professionals in front of a room full of startups and entrepreneurs to share their experience and secrets to success.

Thank you to Jahzzar for the music.

Masters Series is presented by WeTeachMe.

The Masters Series podcast is produced by Written & Recorded.

The views expressed by the contributors on this podcast and linked websites are not necessarily endorsed by the publisher.

Businesses connect directly with their customers through websites, apps, social media and anywhere else that will hold some well crafted content. The common thread among all these channels is words - words which can wield a lot of power! In this podcast you'll get a masterclass in the art of copywriting and a content strategy to put them all to good use.
Georgina Laidlaw is a copywriting specialist with the experience (and pedantry!) of an english teacher. Georgina works with brands like REA, Aconex and CyRise to help them express themselves clearly. She warns that the written word has no tone of voice which leaves it open to misunderstanding.
Hannah Kallady is a Digital Strategist with Ntegrity where she works with brands to get their words in the right place through communication strategies. Hannah believes strongly in the power of the story to connect and even stimulate our minds in ways we don't quite understand.
Masters Series&nbsp;puts industry professionals in front of a room full of startups and entrepreneurs to share their experience and secrets to success.
Thank you to Jahzzar for the music.
Masters Series is presented by <a href="https://weteachme.com/masters-series">WeTeachMe</a>.
The Masters Series podcast is produced by <a href="https://writtenandrecorded.com/">Written &amp; Recorded</a>.
The views expressed by the contributors on this podcast and linked websites are not necessarily endorsed by the publisher.

Masters Series by WeTeachMe is a show about inspiring entrepreneurs, creative thinkers, and visionary dreamers, and the stories behind how they built their companies. It is on this stage that we elevate and celebrate the curious, where we invite the best and the brightest, the industry movers and shakers, the well-known and influential members of our communities to share their learnings and experiences. From creating thriving companies to challenging what humanity is capable of, we invite you to join us in celebrating the curious amongst us for we believe that it is the curious who will change the world. Each week the Masters Series podcast brings the masters to you. The Masters Series podcast is produced by Written & Recorded.

Check out this review on Discover Pods

Masters Series by WeTeachMe is a show about inspiring entrepreneurs, creative thinkers, and visionary dreamers, and the stories behind how they built their companies. It is on this stage that we elevate and celebrate the curious, where we invite the best and the brightest, the industry movers and shakers, the well-known and influential members of our communities to share their learnings and experiences. From creating thriving companies to challenging what humanity is capable of, we invite you to join us in celebrating the curious amongst us for we believe that it is the curious who will change the world. Each week the Masters Series podcast brings the masters to you. The Masters Series podcast is produced by Written &amp; Recorded.
<a href="https://discoverpods.com/podcast-spotlight-masters-series/">Check out this review on Discover Pods</a>

Each week the Masters Series podcast brings the masters to you.

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