The internet is teeming with millions of potential customers, so where else would you want to advertise? Social media isn't limited to millennials - people of all ages are connected instantly through the power of social networks. And brands are taking advantage of this, too.

Andrew Ford runs digital brand agency Social Star and is a lecturer at RMIT and Monash University. Andrew says social media marketing success relies on your message, from words to pictures and right down to the way you dress.

Erin Kilpatrick runs Impact Marketing Services - the one stop shop for marketing services that she dreamed of when she was a marketing manager. Erin outlines the best uses for each social media channel, and the best ways to use them.

Thank you to Jahzzar for the music.

Masters Series is presented by WeTeachMe.

The Masters Series podcast is produced by Written & Recorded.

The views expressed by the contributors on this podcast and linked websites are not necessarily endorsed by the publisher.

The internet is teeming with millions of potential customers, so where else would you want to advertise? Social media isn't limited to millennials - people of all ages are connected instantly through the power of social networks. And brands are taking advantage of this, too.
Andrew Ford runs digital brand agency <a href="http://www.socialstar.com.au/">Social Star</a> and is a lecturer at RMIT and Monash University. Andrew says social media marketing success relies on your message, from words to pictures and right down to the way you dress.
Erin Kilpatrick runs <a href="https://www.impactmarketingservices.com.au/">Impact Marketing Services</a> - the one stop shop for marketing services that she dreamed of when she was a marketing manager. Erin outlines the best uses for each social media channel, and the best ways to use them.
Thank you to Jahzzar for the music.
Masters Series is presented by <a href="https://weteachme.weteachme.com/">WeTeachMe</a>.
The Masters Series podcast is produced by <a href="https://writtenandrecorded.com/">Written &amp; Recorded</a>.
The views expressed by the contributors on this podcast and linked websites are not necessarily endorsed by the publisher.

Masters Series by WeTeachMe is a show about inspiring entrepreneurs, creative thinkers, and visionary dreamers, and the stories behind how they built their companies. It is on this stage that we elevate and celebrate the curious, where we invite the best and the brightest, the industry movers and shakers, the well-known and influential members of our communities to share their learnings and experiences. From creating thriving companies to challenging what humanity is capable of, we invite you to join us in celebrating the curious amongst us for we believe that it is the curious who will change the world. Each week the Masters Series podcast brings the masters to you. The Masters Series podcast is produced by Written & Recorded.

Check out this review on Discover Pods

Masters Series by WeTeachMe is a show about inspiring entrepreneurs, creative thinkers, and visionary dreamers, and the stories behind how they built their companies. It is on this stage that we elevate and celebrate the curious, where we invite the best and the brightest, the industry movers and shakers, the well-known and influential members of our communities to share their learnings and experiences. From creating thriving companies to challenging what humanity is capable of, we invite you to join us in celebrating the curious amongst us for we believe that it is the curious who will change the world. Each week the Masters Series podcast brings the masters to you. The Masters Series podcast is produced by Written &amp; Recorded.
<a href="https://discoverpods.com/podcast-spotlight-masters-series/">Check out this review on Discover Pods</a>

Each week the Masters Series podcast brings the masters to you.

Masters Series

The internet is teeming with millions of potential customers, so where else would you want to advertise? Two industry masters outline some tools to help you cut through the noise.

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