Ever feel like your Report of Findings is harder than it should be?

Like you’re saying all the right things… but patients still hesitate?

The problem isn’t your care plan. It’s not your pricing.

It’s trust—and in this episode, we’ll show you how to build it.

In this episode of the Marketing Your Practice Podcast, we’re breaking down 7 trust-building shifts that transform your ROF from an awkward sales moment into a natural, confident conversation—where patients say yes because they feel seen, heard, and understood.

Here’s what you’ll learn in this episode:
Why being fully present is more powerful than having the perfect script
How to use reflective listening to create instant emotional safety
The mindset of calm confidence (without being rigid or salesy)
How to explain care using simple, relatable language that builds belief
The power of visual aids and storytelling to make your message stick
Why offering choices increases commitment (and reduces pressure)
How to set expectations that reduce doubt and keep patients on track

If you want your ROF to feel lighter, smoother, and more effective—without feeling like a pitch—this episode is for you.

🎧 Hit play now and start making your Report of Findings effortless.

Ever feel like your Report of Findings is harder than it should be?
Like you&rsquo;re saying all the right things&hellip; but patients still hesitate?
The problem isn&rsquo;t your care plan. It&rsquo;s not your pricing.
It&rsquo;s trust&mdash;and in this episode, we&rsquo;ll show you how to build it.
In this episode of the Marketing Your Practice Podcast, we&rsquo;re breaking down 7 trust-building shifts that transform your ROF from an awkward sales moment into a natural, confident conversation&mdash;where patients say yes because they feel seen, heard, and understood.
Here&rsquo;s what you&rsquo;ll learn in this episode:
<ul>
<li>Why being fully present is more powerful than having the perfect script</li>
<li>How to use reflective listening to create instant emotional safety</li>
<li>The mindset of calm confidence (without being rigid or salesy)</li>
<li>How to explain care using simple, relatable language that builds belief</li>
<li>The power of visual aids and storytelling to make your message stick</li>
<li>Why offering choices increases commitment (and reduces pressure)</li>
<li>How to set expectations that reduce doubt and keep patients on track</li>
</ul>
If you want your ROF to feel lighter, smoother, and more effective&mdash;without feeling like a pitch&mdash;this episode is for you.
🎧 Hit play now and start making your Report of Findings effortless.

Hi I'm Angus and welcome to the Marketing Your Practice Podcast where I help natural health and wellness practitioners with their branding and marketing. Each week I share simple, effective, easily actionable and proven heart centred marketing strategies to help you build that predictable, profitable and enjoyable practice you've always dreamed of.

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