In today’s episode, Laura Halliday (National Marketing Manager, Customer Strategy) leads an engaging conversation with Sharmila Tsourdalakis (Chief Innovation, Marketing and Technology Officer at Stockland) about the importance of understanding our customer at Stockland. 

They explore the data-driven strategies that Stockland employs to gain a deeper understanding of our customers. Laura and Sharmila discuss the innovative tools we currently use to gather and analyze customer data, and how these insights shape our approach to customer satisfaction. They also delve into Stockland’s Customer Promise, explaining how the marketing team can leverage it in their roles.

An insightful listen to delve deep into the customer experience and exploration of customer excellence we strive for at Stockland. 

Don’t forget to share this episode, along with our growing library of previous StockPod episodes, with your team to inspire new ideas and keep the conversation going!

These podcasts have been created so that you can listen and learn on the go, so we invite you to put on your headphones during your walk or daily commute to get your daily inspiration.

In today’s episode, Laura Halliday (National Marketing Manager, Customer Strategy) leads an engaging conversation with Sharmila Tsourdalakis (Chief Innovation, Marketing and Technology Officer at Stockland) about the importance of understanding our customer at Stockland. 
They explore the data-driven strategies that Stockland employs to gain a deeper understanding of our customers. Laura and Sharmila discuss the innovative tools we currently use to gather and analyze customer data, and how these insights shape our approach to customer satisfaction. They also delve into Stockland’s Customer Promise, explaining how the marketing team can leverage it in their roles.
An insightful listen to delve deep into the customer experience and exploration of customer excellence we strive for at Stockland. 
Don’t forget to share this episode, along with our growing library of previous StockPod episodes, with your team to inspire new ideas and keep the conversation going!
These podcasts have been created so that you can listen and learn on the go, so we invite you to put on your headphones during your walk or daily commute to get your daily inspiration.

Marketing StockPod is your go-to resource for empowering our Stockland marketing team!

Whether we're diving into understanding our key product, mastering media ambitions, honing leadership skills, or truly knowing our customer - we've got you covered.

Tune in each episode to hear from our Stockland leaders, and key industry experts, sharing their insights and strategies, that will equip you with the extra edge you need to feel empowered in your role. 

We encourage you to start a conversation about this episode within your teams and keep the conversation going. 



**We would like to acknowledge the Traditional Custodians and knowledge-holders of the land on which we live, work and play. We recognise and value their continued and inherent connection to land, sea, culture and community.

We also pay our respects to their Elders past and present and extend that respect to all Aboriginal & Torres Strait Islander peoples today.

Marketing StockPod is your go-to resource for empowering our Stockland marketing team!
Whether we're diving into understanding our key product, mastering media ambitions, honing leadership skills, or truly knowing our customer - we've got you covered.
Tune in each episode to hear from our Stockland leaders, and key industry experts, sharing their insights and strategies, that will equip you with the extra edge you need to feel empowered in your role. 
We encourage you to start a conversation about this episode within your teams and keep the conversation going. 
 
**We would like to acknowledge the Traditional Custodians and knowledge-holders of the land on which we live, work and play. We recognise and value their continued and inherent connection to land, sea, culture and community.
We also pay our respects to their Elders past and present and extend that respect to all Aboriginal &amp; Torres Strait Islander peoples today.

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