In episode #1418, we talk about why you should be segmenting your website visitors. There are a lot of different types of visitors that will arrive on your website, and segmentation allows you to put them in buckets so they can be shown different messages, products, and services to maximize conversion rates! Tune in to hear best practices for segmentation and how it could benefit your business right now!

TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: Why You Should Be Segmenting Your Website Visitors.
[00:30] What is segmentation and how does it help deal with different kinds of website visitors?
[01:09] Using RightMessage to segment visitors according to their income.
[02:53] If you segment people, you serve them better, meaning more revenue for you!
[03:05] Picking the most relevant people to segment because it’s hard to segment everyone.
[03:14] Remembering not to present people with too many offers.
[03:39] Segmenting based on form fields, browser detection, language, and location.
[04:25] Great software to use for segmenting: bucket.io, RightMessage, and Clearbit.
[05:06] People feel better when a website directly caters to them, thus they convert better!
[05:44] That’s it for today!
[05:45] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.



Links Mentioned in Today’s Episode:



Pat Flynn

smartpassiveincome.comRightMessage

Neil Patel Digital

Ryan Levesque

bucket.io

The ASK Method

Clearbit



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #1418, we talk about why you should be segmenting your website visitors. There are a lot of different types of visitors that will arrive on your website, and segmentation allows you to put them in buckets so they can be shown different messages, products, and services to maximize conversion rates! Tune in to hear best practices for segmentation and how it could benefit your business right now! TIME-STAMPED SHOW NOTES: <ul> <li>[00:25] Today’s topic: Why You Should Be Segmenting Your Website Visitors.</li> <li>[00:30] What is segmentation and how does it help deal with different kinds of website visitors?</li> <li>[01:09] Using RightMessage to segment visitors according to their income.</li> <li>[02:53] If you segment people, you serve them better, meaning more revenue for you!</li> <li>[03:05] Picking the most relevant people to segment because it’s hard to segment everyone.</li> <li>[03:14] Remembering not to present people with too many offers.</li> <li>[03:39] Segmenting based on form fields, browser detection, language, and location.</li> <li>[04:25] Great software to use for segmenting: <a href="http://bucket.io">bucket.io</a>, RightMessage, and Clearbit.</li> <li>[05:06] People feel better when a website directly caters to them, thus they convert better!</li> <li>[05:44] That’s it for today!</li> <li>[05:45] To stay updated with events and learn more about our mastermind, go to the <a href="https://marketingschool.io/live">Marketing School</a> site for more information.</li> </ul>   Links Mentioned in Today’s Episode:   <a href="https://www.smartpassiveincome.com/">Pat Flynn</a> <a href="http://smartpassiveincome.com">smartpassiveincome.com</a><a href="https://rightmessage.com/">RightMessage</a> <a href="https://npdigital.com/">Neil Patel Digital</a> <a href="https://www.ryanlevesque.net/">Ryan Levesque</a> <a href="http://bucket.io">bucket.io</a> <a href="https://www.amazon.com/Ask-Counterintuitive-Discover-Customers-Business/dp/1939447720"> The ASK Method</a> <a href="https://clearbit.com/">Clearbit</a>   Leave Some Feedback:   <ul> <li>What should we talk about next? Please let us know in the comments below</li> </ul> <ul> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul>   Connect with Us:  <ul> <li><a href="http://neilpatel.com">Neilpatel.com</a></li> <li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li> <li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/">Single Grain</a></li> <li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #1418, we talk about why you should be segmenting your website visitors. There are a lot of different types of visitors that will arrive on your website, and segmentation allows you to put them in buckets so they can be shown different...

Why You Should Be Segmenting Your Website Visitors | Ep. #1418

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