In episode #2482, we discuss what we mean when we say that “the gold is in the reviews.” Reviews help showcase the reputation of your company. They improve search rankings for your website, increase sales, and build trust in your brand. But did you know that one and two-star reviews are just as valuable if not more valuable than five-star ones? Tune in to find out why and you’ll also receive practical tips and tools for turning positive feedback into website copy, converting visitors into customers, and a whole lot more!

TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Why the Gold is in the Reviews.
[00:14] Why one and two-star reviews are essential for growth.
[01:30] Qualitative versus quantitative feedback.
[02:40] How to use five-star reviews to inform your marketing copy.
[04:34] Helpful tools you can use to test your messaging.
[05:39] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!




Watch this episode’s video recording here:

https://youtu.be/dMDzkeH6S6E




Links Mentioned in Today’s Episode:



Don’t forget to help us grow by subscribing and liking on YouTube!
SurveyMonkey
Wynter
ChatGPT
Bard




Leave Some Feedback:



What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.




Connect with Us: 



Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2482, we discuss what we mean when we say that “the gold is in the reviews.” Reviews help showcase the reputation of your company. They improve search rankings for your website, increase sales, and build trust in your brand. But did you know that one and two-star reviews are just as valuable if not more valuable than five-star ones? Tune in to find out why and you’ll also receive practical tips and tools for turning positive feedback into website copy, converting visitors into customers, and a whole lot more!TIME-STAMPED SHOW NOTES:<ul>
<li>
[00:00] Today’s topic: Why the Gold is in the Reviews.</li>
<li>
[00:14] Why one and two-star reviews are essential for growth.</li>
<li>
[01:30] Qualitative versus quantitative feedback.</li>
<li>
[02:40] How to use five-star reviews to inform your marketing copy.</li>
<li>
[04:34] Helpful tools you can use to test your messaging.</li>
<li>
[05:39] That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>Go to <a href="https://www.marketingschool.io">https://www.marketingschool.io</a> to learn more! Watch this episode’s video recording here:https://youtu.be/dMDzkeH6S6E Links Mentioned in Today’s Episode: <ul>
<li>Don’t forget to help us grow by subscribing and liking on <a href="https://www.youtube.com/channel/UCQphjk-8bS_UUAeTN_Of2qQ">YouTube</a>!</li>
<li><a href="https://www.surveymonkey.com/">SurveyMonkey</a></li>
<li><a href="https://wynter.com/">Wynter</a></li>
<li><a href="https://openai.com/blog/chatgpt">ChatGPT</a></li>
<li><a href="https://bard.google.com/">Bard</a></li>
</ul> Leave Some Feedback: <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul> Connect with Us:  <ul>
<li>
<a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li>
<a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li>
<li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

Tune in to find out why “the gold is in the reviews.”

Why the Gold is in the Reviews

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/c7d36af1-5499-4870-a204-b0d10174f88b/transcript

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