Marketing School - Digital Marketing and Online Marketing TipsMarketing School - Digital Marketing and Online Marketing Tips

Why Eric Loves Conferences and Why Neil Hates Them  | Ep. #705

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In episode #705, Eric and Neil discuss their feelings about conferences. Tune in to hear why Eric loves them and Neil thinks they are a waste of time.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Why Eric Loves Conferences and Why Neil Hates Them
  • [00:45] Eric likes that he can connect with distant acquaintances and friends.
  • [01:05] It gives you the chance to deepen connections.
  • [01:30] Neil hates them, because he sees the dinners as a distraction.
  • [01:50] He believes you can pick up more information watching YouTube videos, which is less expensive than a conference.
  • [02:12] Neil thinks people don’t implement the things they learn at conferences.
  • [02:50] He doesn’t see a direct correlation between attending conferences and increased revenue.
  • [02:58] Most marketers also go to the wrong kind of conferences.
  • [03:15] Eric agrees you need to be more selective about which conferences you attend.
  • [04:05] If you don’t expand your horizons, you will keep getting the same info from the same people.
  • [04:49] If you are at the beginning of your career, there is probably more value to conferences.
  • [05:05] Networking through Skype, Slack, or Telegram is also effective.
  • [05:30] Neil has been turning down paid speaking gigs, because he doesn’t see the value in conferences.
  • [06:01] Go to free networking events or even thrown your own.
  • [06:20] Try to make a list of the people you want to meet, so you have some focus.
  • [06:44] That’s it for today!
  • [06:46] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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