In episode #824, we discuss why you shouldn’t copy your competitors. Tune in to hear how you can beat the competition without copying their tactics.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here!

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Why Copying Your Competition Doesn't Work Anymore
[00:37] In marketing, things change constantly.
[01:40] What has worked for others in a given time span, won’t work in the future because it has already been done to death.
[02:20] Copying means you are not the visionary, you are the follower. This will leave you with an inferior product or service.
[03:10] Every few months, Google rolls out algorithm updates.
[03:30] SEO from 10 years ago won’t work today.
[04:15] If you look at Drift or Intercom, they didn’t copy the competition.
[04:41] Drift always changes how they launch new features.
[05:15] Product Hunt didn’t work for Neil as well as it did for Drift.
[05:40] Always look for new channels and make sure you’re taking an omni-channel approach.
[06:12] That’s it for today!
[06:20] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #824, we discuss why you shouldn’t copy your competitors. Tune in to hear how you can beat the competition without copying their tactics. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href="http://marketingschool.io/stats/">here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Why Copying Your Competition Doesn't Work Anymore
</li> <li>[00:37] In marketing, things change constantly.</li> <li>[01:40] What has worked for others in a given time span, won’t work in the future because it has already been done to death.</li> <li>[02:20] Copying means you are not the visionary, you are the follower. This will leave you with an inferior product or service.</li> <li>[03:10] Every few months, Google rolls out algorithm updates.</li> <li>[03:30] SEO from 10 years ago won’t work today.</li> <li>[04:15] If you look at <a href="https://www.drift.com/">Drift</a> or <a href="https://www.intercom.com/">Intercom</a>, they didn’t copy the competition.</li> <li>[04:41] Drift always changes how they launch new features.</li> <li>[05:15] <a href="https://www.producthunt.com/">Product Hunt</a> didn’t work for Neil as well as it did for Drift.</li> <li>[05:40] Always look for new channels and make sure you’re taking an omni-channel approach.</li> <li>[06:12] That’s it for today!</li> <li>[06:20] Go <a href="http://marketingschool.io/stats">here</a> to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #824, we discuss why you shouldn’t copy your competitors. Tune in to hear how you can beat the competition without copying their tactics. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing...

Why Copying Your Competition Doesn't Work Anymore | Ep. #824

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/110d80eb-0bae-493e-921a-b0d20059d266/transcript

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