In episode #1243, we talk about what you can learn from Popeyes’ chicken sandwich feeding frenzy. As marketers we often forget how effective it can be to test your strategies before doubling down on the right one. Tune in today to hear more about the power of getting back to the basics with minimal viable products, how to use social as a marketing advantage, and why a little competition can create still positive press.

TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: What You Can Learn from Popeyes’ Chicken Sandwich.
[00:45] The story of Popeyes’ chicken sandwich: the feeding frenzy.
[01:11] Capacity limit creates a shortage and increasing demand.
[01:24] Recognizing the power of social media when it is used correctly.
[01:54] Understanding when a “subtle” marketing approach is more effective.
[02:15] Getting back to the basics of marketing: minimal viable product.
[03:06] Importance of testing marketing strategies before doubling down on them.
[03:43] The incredible revenue generating from the chicken sandwich wars. 
[04:25] Chick-fil-A vs Popeyes: the positive press creating from the sandwich wars.
[05:02] Learn how to test your marketing strategies on the Marketing School Live website.
[05:43] That’s it for today!
[06:04] To stay updated with events and learn more about our mastermind, go to the  Marketing School site for more information.

Links Mentioned in Today’s Episode:
Popeyes
Chick-fil-A
Marketing School Live

Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #1243, we talk about what you can learn from Popeyes’ chicken sandwich feeding frenzy. As marketers we often forget how effective it can be to test your strategies before doubling down on the right one. Tune in today to hear more about the power of getting back to the basics with minimal viable products, how to use social as a marketing advantage, and why a little competition can create still positive press. TIME-STAMPED SHOW NOTES: <ul> <li>[00:25] Today’s topic: What You Can Learn from Popeyes’ Chicken Sandwich.</li> <li>[00:45] The story of Popeyes’ chicken sandwich: the feeding frenzy.</li> <li>[01:11] Capacity limit creates a shortage and increasing demand.</li> <li>[01:24] Recognizing the power of social media when it is used correctly.</li> <li>[01:54] Understanding when a “subtle” marketing approach is more effective.</li> <li>[02:15] Getting back to the basics of marketing: minimal viable product.</li> <li>[03:06] Importance of testing marketing strategies before doubling down on them.</li> <li>[03:43] The incredible revenue generating from the chicken sandwich wars. </li> <li>[04:25] Chick-fil-A vs Popeyes: the positive press creating from the sandwich wars.</li> <li>[05:02] Learn how to test your marketing strategies on the <a href="http://www.marketingschool.io/live">Marketing School Live</a> website.</li> <li>[05:43] That’s it for today!</li> <li>[06:04] To stay updated with events and learn more about our mastermind, go to the <a href="https://marketingschool.io/growth-accelerator-mastermind"> Marketing School</a> site for more information.</li> </ul> Links Mentioned in Today’s Episode: <ul> <li><a href="https://www.popeyes.com/">Popeyes</a></li> <li><a href="https://www.popeyes.com/">Chick-fil-A</a></li> <li><a href="http://www.marketingschool.io/live">Marketing School Live</a></li> </ul> Leave Some Feedback:   <ul> <li>What should we talk about next? Please let us know in the comments below</li> </ul> <ul> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul>   Connect with Us:  <ul> <li><a href="http://neilpatel.com">Neilpatel.com</a></li> <li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li> <li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/">Single Grain</a></li> <li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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Marketing School - Digital Marketing and Online Marketing Tips

In episode #1243, we talk about what you can learn from Popeyes’ chicken sandwich feeding frenzy. As marketers we often forget how effective it can be to test your strategies before doubling down on the right one. Tune in today to hear more about...

What You Can Learn From The Popeye's Chicken Sandwich | Ep. #1243

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/314b40a0-0e7d-41d3-bee2-b0d20040f936/transcript

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