In episode #1032, we discuss what you should look for in a link builder. Tune in to hear what you need to think about when hiring a link builder.

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TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: What Should You Look For in a Link Builder?
• [00:36] You need content and links to succeed.
• [00:55] So, look for a good salesperson.
• [01:00] If they aren’t good at writing convincing copy or even selling themselves, they won’t be good.
• [02:00] If they can't articulate their process or if they don’t have one, you will have inconsistent results.
• [02:27] Eric would also want to know which tools they use.
• [02:55] When link-building you are leveraging tools and processes. If they can’t leverage tools, they will prove inefficient.
• [03:53] Ask what the most impressive thing they have done is. It will illustrate what they deem impressive and also show you more of their work.
• [05:00] It’s important to know open and response rates.
• [05:32] That’s it for today!
• [05:36] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info.

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