In Episode #411, Eric and Neil discuss what they do for content promotion. Tune in to learn why your competitors in the same space are actually your allies. You’ll also find out the tools that Eric and Neil have leveraged to promote their content. Time Stamped Show Notes: 
00:27 – Today’s topic: What Neil and Eric Do for Content Promotion
00:35 – Neil isn’t currently doing any content promotion but he used to
00:47 – Neil suggests finding other bloggers in your space to ask them to promote your blog 
01:00 – You can pay them and have them send traffic to a landing page that has an ebook, download or giveaway
01:14 – Add social sharing icons to your blog post page
01:21 – Neil also emails the people who shares his competitor’s article 
01:25 – Go to BuzzSumo to find who shared your competitor’s post
02:17 – Eric uses Wavve to share audio clips on social media
02:54 – Eric and Neil promotes their content on LinkedIn by writing 2-3 sentences and adding a link to the actual post
03:20 – If you link out to someone on your blog post, email them telling them that you love what they’re doing, that you linked out to them and to check out your blog post 
03:43 – The response for this is high
04:18 – You can repost your blog post on Medium where you can increase your reach
04:58 – Eric also targets emails that are cheaper
05:04 – Facebook is a good way to build your audience
05:22 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 
06:04 – Go to SingleGrain.com/giveaway for multiple entries
06:20 – That’s it for today’s episode! 3 Key Points: 
Not everyone in your field are your competitors, find a way to mutually benefit from one another, linking out to each other’s blogs.
LinkedIn drives a lot of traffic, so take advantage of it—promote your content with a link to your page.
Facebook is always a good place to promote your content and build your audience.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #411, Eric and Neil discuss what they do for content promotion. Tune in to learn why your competitors in the same space are actually your allies. You’ll also find out the tools that Eric and Neil have leveraged to promote their content. Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: What Neil and Eric Do for Content Promotion
</li> <li>00:35 – Neil isn’t currently doing any content promotion but he used to</li> <li>00:47 – Neil suggests finding other bloggers in your space to ask them to promote your blog <ul> <li>01:00 – You can pay them and have them send traffic to a landing page that has an ebook, download or giveaway</li> <li>01:14 – Add social sharing icons to your blog post page</li> </ul> </li> <li>01:21 – Neil also emails the people who shares his competitor’s article <ul> <li>01:25 – Go to <a href="http://buzzsumo.com/">BuzzSumo</a> to find who shared your competitor’s post</li> </ul> </li> <li>02:17 – Eric uses <a href="http://wavve.co/">Wavve</a> to share audio clips on social media</li> <li>02:54 – Eric and Neil promotes their content on LinkedIn by writing 2-3 sentences and adding a link to the actual post</li> <li>03:20 – If you link out to someone on your blog post, email them telling them that you love what they’re doing, that you linked out to them and to check out your blog post <ul> <li>03:43 – The response for this is high</li> </ul> </li> <li>04:18 – You can repost your blog post on <a href="https://medium.com/">Medium</a> where you can increase your reach</li> <li>04:58 – Eric also targets emails that are cheaper</li> <li>05:04 – Facebook is a good way to build your audience</li> <li>05:22 – <a href="http://marketingschool.io/">Marketing School</a> is giving away a free 1 year subscription to <a href="https://www.crazyegg.com/">Crazy Egg</a> which is a visual analytics tool <ul> <li>06:04 – Go to <a href="http://singlegrain.com/giveaway">SingleGrain.com/giveaway</a> for multiple entries</li> </ul> </li> <li>06:20 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Not everyone in your field are your competitors, find a way to mutually benefit from one another, linking out to each other’s blogs.</li> <li>LinkedIn drives a lot of traffic, so take advantage of it—promote your content with a link to your page.</li> <li>Facebook is always a good place to promote your content and build your audience.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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Marketing School - Digital Marketing and Online Marketing Tips

In Episode #411, Eric and Neil discuss what they do for content promotion. Tune in to learn why your competitors in the same space are actually your allies. You’ll also find out the tools that Eric and Neil have leveraged to promote their content....

What Neil and Eric Do for Content Promotion | Ep. #411

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/05b86f33-4d39-4207-a7bd-b0d20071bff6/transcript

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