In episode #667, Eric and Neil discuss which channels are causing your sales. Tune in to hear how you can track this information.

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: What Marketing Channel is Really Causing Your Sales?
[01:03] If you are direct-response marketing, using Wicked Reports can help you succeed.
[01:20] Wicked Reports will find out when your leads opted in, took actions on your website, and will track how profitable that lead became months down the line.
[02:02] Google Analytics also has multi-channel attribution.
[02:27] When thinking about multi-channel attribution, you will find that some channels drive the majority of your revenue. However, marketing is all about the rule of 7.
[03:30] You can’t always put a price on good will. Some of your social media work won’t show up in analytics.
[04:20] Segment will take your data points and push it to your CRM.
[04:46] That’s all for today!
[04:49] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #667, Eric and Neil discuss which channels are causing your sales. Tune in to hear how you can track this information. TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: What Marketing Channel is Really Causing Your Sales?
</li> <li>[01:03] If you are direct-response marketing, using Wicked Reports can help you succeed.</li> <li>[01:20] <a href="https://www.wickedreports.com/">Wicked Reports</a> will find out when your leads opted in, took actions on your website, and will track how profitable that lead became months down the line.</li> <li>[02:02] <a href="https://analytics.google.com/analytics/web/">Google Analytics</a> also has multi-channel attribution.</li> <li>[02:27] When thinking about multi-channel attribution, you will find that some channels drive the majority of your revenue. However, marketing is all about the rule of 7.</li> <li>[03:30] You can’t always put a price on good will. Some of your social media work won’t show up in analytics.</li> <li>[04:20] <a href="https://github.com/segmentio">Segment</a> will take your data points and push it to your CRM.</li> <li>[04:46] That’s all for today!</li> <li>[04:49] Go to <a href="http://www.singlegrain.com/giveaway">Singlegrain.com/Giveway</a> for a special marketing tool giveaway!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #667, Eric and Neil discuss which channels are causing your sales. Tune in to hear how you can track this information. TIME-STAMPED SHOW NOTES:  [00:27] Today’s Topic: What Marketing Channel is Really Causing Your Sales? [01:03] If you...

What Marketing Channel is Really Causing Your Sales? | Ep. #667

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/4bafef0a-21a9-40e4-9d74-b0d20062d428/transcript

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