What Is the Optimal Way to Create a Sitemap? | Ep. #452

Published Oct 26, 2017, 10:00 AM

In Episode #452, Eric and Neil discuss the optimal way to create a sitemap. Tune in to learn why creating a sitemap manually is NOT beneficial for you—especially with all the online tools you can leverage today. 

Time Stamped Show Notes:
  • 00:27 – Today’s topic: What Is the Optimal Way to Create a Sitemap?
  • 00:35 – Eric searches sitemap tools and uses sitemap plugins for WordPress
  • 00:52 – You don’t want to create your sitemap manually
  • 01:05 – Your site continuously updates and a sitemap tool can do the updates for you automatically
  • 01:40 – Sitemaps are important because it is crawled by search engines
  • 02:01 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool
  • 02:16 – That’s it for today’s episode!
3 Key Points:
  1. Leverage the sitemap tools and plugins that are available for you online.
  2. Don’t create your sitemap manually as it needs to be automatically updated.
  3. A sitemap is SEO 101—put it on your checklist of things-to-do when creating your website.

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Get ready for your daily dose of marketing strategies and tactics from entrepreneurs with the guile and experience to help you find success in any marketing capacity. You're listening to Marketing School with your instructors Neil Patel and Eric Sue. All right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster website loads, the better off you are with Google's Core Vital update. That makes it super super important to optimize your site for low time. And one easy way to do it is use the host that Eric and I use, dream Hosts. So just go to dream host or Google it, find it, check it out, and it's a great way to improve your low time. Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel, and today we are going to talk about the optimal way to create a site map. So I'll keep this simple. This is how I've done it in the past. I just look for site map tools out there, and there's even a site map plugin available for WordPress as well. My sites are mostly on WordPress, so I just take a plugin like that, I make a site map, I plug it into my Google Search console, I'm good to go. What Eric mentioned is totally true. It's so much easier. You don't want to do it manually. And the reason you don't want to do it manually is it's not about creating it you know perfectly, and the best way is manually because you're gonna make errors. Well with the tool is more likely to be perfect and error free. What I mean by that is your site continually updates if you do it manual. How's your site map going to continually be updated with your site map? It's not, so the only real way to do it is to have a plugin or a tool that just automatically updates your site map as your site updates. And you want to have site maps for your pages, your posts, your content, your international pages. You also want to have it for your news related articles, like for Google News, and you also want to have it for your image. Once you have all of that, you're much more likely to get traffed from Google News, Google and Google Images. Yeah, this is one of those kind of SEO one on one things, and sometimes people think site maps are important, But I mean, if you have a site. You want to make it easier for the crawlers to go through your site, so it's not difficult to do. It's just one of those things that you want to check off. And ideally you have some kind of SEO checklists when you're getting going, and we will actually talk about that in the future episode and actually in the next couple episodes you will see what we're talking about. So that's it for today, but before we go, we have a ninety day free trial of crazy Ache. Again. This is available for every single one of you, so it's worth up to three thousand dollars. No credit card is required, and if you want to learn more, just go to single Green dot com slash giveaway and we will see you tomorrow. This session of Marketing School has come to a close. Be sure to subscribe for more daily marketing strategies and tactics to help you find the success you've always dreamed of, and don't forget to rate and review so we can continue to bring you the best daily content possible. We'll see you in class tomorrow right here on the Marketing School. M hmm.