In episode #2529, we take a look at a new concept known as the inverse entrepreneur effect. This concept of business implies that your regular hierarchical pyramid is flipped upside-down. With the creator or brand on the bottom, they build upward with positions and people they need as the business grows. Join us as we take a look at the trouble with this new creator economy and explore the idea of reversing the upside-down pyramid to prevent your business from becoming reliant on one person, negating the Key Man Risk. For more insights and practical takeaways, tune in now. 

TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: What is the Inverse Entrepreneur Effect?
[00:05] A new concept where the pyramid is flipped upside-down.
[00:40] The trouble with the creator economy.
[01:50] A good example of making everything not reliant on the brand/creator.
[02:28] We talk about ‘The Lindy Effect.’
[03:00] Reversing your company to a right-side-up pyramid.
[04:00] How to prevent your business from becoming/being reliant on one person.
[04:40] A quick look at what Logan Paul is doing.
[05:11] ‘Key Man Risk’ and what it means in business.
[05:24] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!




Links Mentioned in Today’s Episode:



Don’t forget to help us grow by subscribing and liking on YouTube!
LVMH with Bernard Arnault.
Logan Paul and Prime.
Register for the Leveling Up Founders Event here!




Leave Some Feedback:



What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.




Connect with Us: 



Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2529, we take a look at a new concept known as the inverse entrepreneur effect. This concept of business implies that your regular hierarchical pyramid is flipped upside-down. With the creator or brand on the bottom, they build upward with positions and people they need as the business grows. Join us as we take a look at the trouble with this new creator economy and explore the idea of reversing the upside-down pyramid to prevent your business from becoming reliant on one person, negating the Key Man Risk. For more insights and practical takeaways, tune in now. TIME-STAMPED SHOW NOTES:<ul>
<li>
[00:00] Today’s topic: What is the Inverse Entrepreneur Effect?</li>
<li>
[00:05] A new concept where the pyramid is flipped upside-down.</li>
<li>
[00:40] The trouble with the creator economy.</li>
<li>
[01:50] A good example of making everything not reliant on the brand/creator.</li>
<li>
[02:28] We talk about ‘The Lindy Effect.’</li>
<li>
[03:00] Reversing your company to a right-side-up pyramid.</li>
<li>
[04:00] How to prevent your business from becoming/being reliant on one person.</li>
<li>
[04:40] A quick look at what Logan Paul is doing.</li>
<li>
[05:11] ‘Key Man Risk’ and what it means in business.</li>
<li>
[05:24] That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>Go to <a href="https://www.marketingschool.io">https://www.marketingschool.io</a> to learn more! Links Mentioned in Today’s Episode: <ul>
<li>Don’t forget to help us grow by subscribing and liking on <a href="https://www.youtube.com/channel/UCQphjk-8bS_UUAeTN_Of2qQ">YouTube</a>!</li>
<li>
<a href="https://www.lvmh.com/">LVMH</a> with Bernard Arnault.</li>
<li>
<a href="https://twitter.com/LoganPaul">Logan Paul </a>and <a href="https://drinkprime.com/">Prime</a>.</li>
<li>Register for the Leveling Up Founders Event <a href="https://www.levelingup.com/founders/">here</a>!</li>
</ul> Leave Some Feedback: <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul> Connect with Us:  <ul>
<li>
<a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li>
<a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li>
<li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

We take a look at a new concept known as the inverse entrepreneur effect

What is the Inverse Entrepreneur Effect?

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e0315603-09f5-4036-ab01-b0d101716408/transcript

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