In episode #607, Eric and Neil discuss what happened when they purchased backlinks. Tune in to hear whether this is still a valid marketing method.

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: We Bought $100,000 Worth of Backlinks (and Here's What Happened Next)
[00:40] Eric and Neil no longer buy links, but did so during the earlier parts of their careers.
[00:55] They purchased random sites with no relevance to their industries.
[01:30] Link buying is bigger than it used to be and Google isn’t banning any of the purchased sites.
[01:55] Sites will spend $100,000 on backlinks, but they are not getting the traffic that they used to.
[02:02] Google is now using a lot of factors such as brand queries, user metrics, on-page SEO,  Hummingbird, and  Rank Brain.
[02:45] Paid advertising is the biggest trend right now and it’s working.
[03:00] Buying links is the old SEO, instead you should think about ways to repurpose and create great content.
[03:26] Neil uses blogging, video, and podcasting as marketing methods.
[03:31] This all can lead to bigger and better opportunities.
[04:12] That’s it for today!
[04:16] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #607, Eric and Neil discuss what happened when they purchased backlinks. Tune in to hear whether this is still a valid marketing method. TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: We Bought $100,000 Worth of Backlinks (and Here's What Happened Next)
</li> <li>[00:40] Eric and Neil no longer buy links, but did so during the earlier parts of their careers.</li> <li>[00:55] They purchased random sites with no relevance to their industries.</li> <li>[01:30] Link buying is bigger than it used to be and Google isn’t banning any of the purchased sites.</li> <li>[01:55] Sites will spend $100,000 on backlinks, but they are not getting the traffic that they used to.</li> <li>[02:02] Google is now using a lot of factors such as brand queries, user metrics, on-page SEO, <a href="https://www.opentext.com/what-we-do/products/opentext-product-offerings-catalog/rebranded-products/hummingbird-is-now-opentext"> Hummingbird</a>, and <a href="https://searchengineland.com/faq-all-about-the-new-google-rankbrain-algorithm-234440"> Rank Brain</a>.</li> <li>[02:45] Paid advertising is the biggest trend right now and it’s working.</li> <li>[03:00] Buying links is the old SEO, instead you should think about ways to repurpose and create great content.</li> <li>[03:26] Neil uses blogging, video, and podcasting as marketing methods.</li> <li>[03:31] This all can lead to bigger and better opportunities.</li> <li>[04:12] That’s it for today!</li> <li>[04:16] Go to <a href="http://www.singlegrain.com/giveaway">Singlegrain.com/Giveway</a> for a special marketing tool giveaway!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

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In episode #607, Eric and Neil discuss what happened when they purchased backlinks. Tune in to hear whether this is still a valid marketing method. TIME-STAMPED SHOW NOTES:  [00:27] Today’s Topic: We Bought $100,000 Worth of Backlinks (and Here's...

We Bought $100,000 Worth of Backlinks (and Here's What Happened Next) | Ep. #607

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/4952f713-00a4-4501-b448-b0d20066731e/transcript

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