In episode #2531, we delve into the fact that there are LESS active podcasts in July 2023 than in 2018 (and what it means for you!) In 2018, there were 55000 active podcasts and today there are 493000. Don’t worry, the news came as a surprise to Eric and Neil too. Tune in today to hear why short-form content, utilizing video, and understanding psychology are the keys to making a name for yourself in today’s podcasting industry! 

TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: There Are LESS Active Podcasts in July 2023 Than In 2018: What It Means For You.
[00:43] The number of active podcasts in 2023 compared to active podcasts in 2018. 
[01:38] Why video content (as opposed to audio only) is the way to go. 
[02:42] Factors that influence retention rates. 
[03:18] The power of short-form, repurposable content. 
[03:56] Skills to master to succeed as a podcaster. 
[04:37] That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!




Links Mentioned in Today’s Episode:



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Sign up for the next Marketing Mastermind class on Leveling Up Founders




Leave Some Feedback:



What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.




Connect with Us: 



Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2531, we delve into the fact that there are LESS active podcasts in July 2023 than in 2018 (and what it means for you!) In 2018, there were 55000 active podcasts and today there are 493000. Don’t worry, the news came as a surprise to Eric and Neil too. Tune in today to hear why short-form content, utilizing video, and understanding psychology are the keys to making a name for yourself in today’s podcasting industry! TIME-STAMPED SHOW NOTES:<ul>
<li>
[00:00] Today’s topic: There Are LESS Active Podcasts in July 2023 Than In 2018: What It Means For You.</li>
<li>
[00:43] The number of active podcasts in 2023 compared to active podcasts in 2018. </li>
<li>
[01:38] Why video content (as opposed to audio only) is the way to go. </li>
<li>
[02:42] Factors that influence retention rates. </li>
<li>
[03:18] The power of short-form, repurposable content. </li>
<li>
[03:56] Skills to master to succeed as a podcaster. </li>
<li>
[04:37] That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>Go to <a href="https://www.marketingschool.io">https://www.marketingschool.io</a> to learn more! Links Mentioned in Today’s Episode: <ul>
<li>Don’t forget to help us grow by subscribing and liking on <a href="https://www.youtube.com/channel/UCQphjk-8bS_UUAeTN_Of2qQ">YouTube</a>!</li>
<li>Sign up for the next Marketing Mastermind class on <a href="https://www.levelingup.com/founders/">Leveling Up Founders</a>
</li>
</ul> Leave Some Feedback: <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul> Connect with Us:  <ul>
<li>
<a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency
</li>
<li>
<a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency
</li>
<li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> 
</li>
<li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

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Tune in today to hear why understanding psychology are the keys to making a name for yourself in today’s podcasting industry!

There Are LESS Active Podcasts in July 2023 Than In 2018: What It Means For You

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/b27137e7-5ee9-4ad3-a631-b0d1017130f6/transcript

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