In episode #2359, Neil and Eric share their insights on how to utilize the power of storytelling in marketing. Telling a good story is one of the best ways to capture people’s attention. Tune in as we discuss the requirements of a good story, the importance of being relatable, and the most important lessons we’ve learned from top storytelling professionals!

TIME-STAMPED SHOW NOTES:

• [00:20] Today’s topic: The Power of Storytelling in Marketing: Tips and Techniques.
• [00:28] Why good storytelling is essential for successful marketing.
• [01:31] How effective storytelling utilizes conflict and suspense.
• [02:03] Why relatability is so important in storytelling.
• [03:22] An overview of the Dan Harmon Story Circle.
• [04:47] How The Lion King masterfully conveys the hero’s journey.
• [06:55] Identifying the most important moments when telling a story.
• [07:53] That’s it for today! Don’t forget to rate, review and subscribe to this podcast.
• [08:02] Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

• Dan Harmon Story Circle
• Storyworthy
• Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro

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Connect with Us: 

• Neilpatel.com
• Quick Sprout 
• Growth Everywhere
• Single Grain
• Twitter @neilpatel 
• Twitter @ericosiu

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