In episode #2309, we look at the importance of storytelling in marketing. It may be the oldest, but it’s still the most effective marketing strategy. Today we break down what makes it so effective and how to use it most effectively. Tune in for a few examples of good storytelling and resources to deepen your knowledge on the topic.

TIME-STAMPED SHOW NOTES:
[00:21] Today’s topic: The importance of storytelling in marketing.
[00:27] The effectiveness of the age-old marketing technique: storytelling.
[00:53] How to use storytelling effectively.
[01:28] Examples of effective storytelling.
[02:38] The frameworks of good storytelling.
[03:43] Check out neilpatel.com/about for an example of storytelling for B2B.
[04:03] That’s it for today!
[04:15] Go to marketingschool.io for more resources based on today’s topic.



Links Mentioned in Today’s Episode:


Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Pixar Storytelling:  https://www.amazon.com/Pixar-Storytelling-Effective-Pixars-Greatest/dp/1717736408
Storyworthy:  https://www.amazon.com/Storyworthy-Engage-Persuade-through-Storytelling/dp/1608685489



Leave Some Feedback:




What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.





Connect with Us: 


Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #2309, we look at the importance of storytelling in marketing. It may be the oldest, but it’s still the most effective marketing strategy. Today we break down what makes it so effective and how to use it most effectively. Tune in for a few examples of good storytelling and resources to deepen your knowledge on the topic.TIME-STAMPED SHOW NOTES:<ul>
<li>[00:21] Today’s topic: The importance of storytelling in marketing.</li>
<li>[00:27] The effectiveness of the age-old marketing technique: storytelling.</li>
<li>[00:53] How to use storytelling effectively.</li>
<li>[01:28] Examples of effective storytelling.</li>
<li>[02:38] The frameworks of good storytelling.</li>
<li>[03:43] Check out <a href="http://neilpatel.com/about">neilpatel.com/about</a> for an example of storytelling for B2B.</li>
<li>[04:03] That’s it for today!</li>
<li>[04:15] Go to <a href="http://marketingschool.io">marketingschool.io</a> for more resources based on today’s topic.</li>
</ul> Links Mentioned in Today’s Episode: <ul>
<li>Subscribe to our premium podcast (with tons of goodies!): <a href="https://www.marketingschool.io/pro">https://www.marketingschool.io/pro</a>
</li>
<li>
Pixar Storytelling: <a href="https://www.amazon.com/Pixar-Storytelling-Effective-Pixars-Greatest/dp/1717736408"> https://www.amazon.com/Pixar-Storytelling-Effective-Pixars-Greatest/dp/1717736408</a>
</li>
<li>
Storyworthy: <a href="https://www.amazon.com/Storyworthy-Engage-Persuade-through-Storytelling/dp/1608685489"> https://www.amazon.com/Storyworthy-Engage-Persuade-through-Storytelling/dp/1608685489</a>
</li>
</ul> Leave Some Feedback:  <ul>
<li>What should we talk about next? Please let us know in the comments below</li>
<li>Did you enjoy this episode? If so, please leave a short review.</li>
</ul>  Connect with Us:  <ul>
<li><a href="http://neilpatel.com">Neilpatel.com</a></li>
<li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li>
<li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li>
<li><a href="https://www.singlegrain.com/">Single Grain</a></li>
<li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li>
<li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li>
</ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #2309, we look at the importance of storytelling in marketing. It may be the oldest, but it’s still the most effective marketing strategy. Today we break down what makes it so effective and how to use it most effectively. Tune in for a...

The Importance of Storytelling in Marketing #2309

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/42011f57-dafa-4515-a5a1-b0d10181f0dd/transcript

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