In episode #1380, we talk about the future of blogging as a marketing channel. While blog posts drive a huge percentage of many business’ conversions, competition is steep now and the old strategy of posting widely to gobble keywords no longer works! Tune in to hear how you can differentiate your post using infographics, free tools, and more!

TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: The Future of Blogging as a Marketing Channel.
[00:31] How many blog posts are being released currently in the crisis.
[01:03] The percentage of customers that find you through blogging: above 20%!
[01:27] Challenges to getting your blog post seen: standing out in the competition.
[01:35] Why certain bloggers get seen more than others: being in the game for long.
[02:27] Strategies to stand out in a competitive space as a newbie.
[02:35] Using the advice in the Experience Spectrum to take an audience on a journey.
[03:44] The value of creating infographics and tools to make a blog post stand out. 
[04:10] Other strategies: carousels and repurposing content.
[04:39] Remembering to stay diverse and not just focus on blog posts for traffic.
[05:29] Different sites that posted widely to gobble keywords that have since died.
[05:57] That’s it for today!
[05:58] To stay updated with events and learn more about our mastermind, go to the  Marketing School site for more information.

Links Mentioned in Today’s Episode:

Ubersuggest

Stephen A Smith

 The Experience Spectrum

Backlinko

Infogram

Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #1380, we talk about the future of blogging as a marketing channel. While blog posts drive a huge percentage of many business’ conversions, competition is steep now and the old strategy of posting widely to gobble keywords no longer works! Tune in to hear how you can differentiate your post using infographics, free tools, and more! TIME-STAMPED SHOW NOTES: <ul> <li>[00:25] Today’s topic: The Future of Blogging as a Marketing Channel.</li> <li>[00:31] How many blog posts are being released currently in the crisis.</li> <li>[01:03] The percentage of customers that find you through blogging: above 20%!</li> <li>[01:27] Challenges to getting your blog post seen: standing out in the competition.</li> <li>[01:35] Why certain bloggers get seen more than others: being in the game for long.</li> <li>[02:27] Strategies to stand out in a competitive space as a newbie.</li> <li>[02:35] Using the advice in the Experience Spectrum to take an audience on a journey.</li> <li>[03:44] The value of creating infographics and tools to make a blog post stand out. </li> <li>[04:10] Other strategies: carousels and repurposing content.</li> <li>[04:39] Remembering to stay diverse and not just focus on blog posts for traffic.</li> <li>[05:29] Different sites that posted widely to gobble keywords that have since died.</li> <li>[05:57] That’s it for today!</li> <li>[05:58] To stay updated with events and learn more about our mastermind, go to the <a href="https://marketingschool.io/growth-accelerator-mastermind"> Marketing School</a> site for more information.</li> </ul> Links Mentioned in Today’s Episode: <a href="https://neilpatel.com/ubersuggest/">Ubersuggest</a> <a href="https://twitter.com/stephenasmith">Stephen A Smith</a> <a href="https://www.marketingshowrunners.com/blog/the-experience-spectrum/"> The Experience Spectrum</a> <a href="https://backlinko.com/">Backlinko</a> <a href="https://infogram.com/">Infogram</a> Leave Some Feedback:   <ul> <li>What should we talk about next? Please let us know in the comments below</li> </ul> <ul> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul>   Connect with Us:  <ul> <li><a href="http://neilpatel.com">Neilpatel.com</a></li> <li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li> <li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/">Single Grain</a></li> <li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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Marketing School - Digital Marketing and Online Marketing Tips

In episode #1380, we talk about the future of blogging as a marketing channel. While blog posts drive a huge percentage of many business’ conversions, competition is steep now and the old strategy of posting widely to gobble keywords no longer...

The Future of Blogging as a Marketing Channel | Ep. #1380

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/a2330901-6f34-4da0-b6b7-b0d200381413/transcript

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