In episode #643, Eric and Neil discuss the best marketing tools for under $100. Tune in to hear which marketing tools are free or low cost and still get the job done.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: The Best Marketing Tools For Under $100
• [00:33] Eric likes BuzzSumo, because it lets you track your brand, certain keywords, and traffic coming into your site.
• [00:56] Neil likes SpyFu. It’s not as popular as SEMrush and AHREFS, but it’s a lot less expensive and has a lot of good data. You get similar results, so if you can’t afford the other services, this is a great option.
• [01:16] Wistia has a good free version you can use to make and post videos.
• [01:50] Sumo is a great way to collect emails and remarket to people. It’s an all-in-one free tool.
• [02:18] Frame.io streamlines the video-making process. It may run you over $100/year.
• [02:42] Survey Monkey is a great tool to help you get feedback from your customers; this is a way to qualitative data.
• [03:14] For heat mapping, Crazy Egg can’t be beat.
• [03:26] Convert Kit is for email blasts. While it doesn’t have full automation, it’s a useful and easy-to-use tool for marketers.
• [04:29] You don’t have to pay for these tools every month. Sometimes, you can use the free option and always upgrade for a month at a time.
• [04:40] That’s it for today!
• [04:50] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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