In Episode #286, Eric and Neil discuss the simple methods for creating fast and effective webinar content. Tune in to learn how Eric and Neil produce their solo webinars successfully and the tools that help them execute those webinars efficiently.  Time Stamped Show Notes: 
00:27 – Today’s topic: Simple Methods for Creating Fast and Effective Webinar Content
00:42 – Neil recently had his Virtual Summit
00:47 – Thousands of people registered
00:50 – Neil educated people about SEO
00:53 – It is a bit different from a webinar
01:00 – If you want to create effective webinar content, it should be about educating rather than selling
01:30 – Since Eric has a lot of podcasts at the moment, he repurposed some of his old webinars and made them valuable for the audience
01:54 – You can look at your past blog posts and webinars and check which ones are still valuable
02:11 – “You don’t want to create s**t content and you don’t want to create a webinar that no one wants to attend”
02:16 – Go to Slideshare and type keywords within your space 
02:24 – You can see everything from views to comments, and you can see what is currently trending
02:35 – Neil creates presentations using Keynote or Powerpoint and saves them as PDFs 
02:44 – From there, Neil does the webinar in GoToWebinar or WebinarJam
03:00 – Others are also saving their webinars on YouTube
03:04 – Russell Brunson has a perfect webinar script 
03:20 – They’re really good templates to follow
03:28 – Make sure you can figure out your own way of doing webinars if you want to create a solo webinar 
03:40 – Neil met up with  Jermaine Griggs, Tai Lopez, Sam Ovens
03:56 – Neil learned that everyone who makes webinars have their own formula
04:01 – “You got to figure out what works for you and your audience” 
04:04 – You know your audience better than anyone else
04:22 – DO what you feel resonates well with your audience
04:30 – When Eric first started doing webinars, he used Russell Brunson’s approach and it didn’t work out for him
04:54 – Educating works really well for Eric
05:01 – Marketing School is giving away a free 1 year annual subscription to Mixmax, a sales and marketing tool 
05:18 – Subscribe, rate and review Marketing School
05:21 – Text MARKETINGSCHOOL to 33444
05:43 – That’s it for today’s episode! 3 Key Points: 
Effective and valuable webinar content includes EDUCATING your audience—don’t just focus on selling your product to your audience.
Plan your webinar according to your audience’s preferences.
Create your own webinar formula—one size does not fit all.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #286, Eric and Neil discuss the simple methods for creating fast and effective webinar content. Tune in to learn how Eric and Neil produce their solo webinars successfully and the tools that help them execute those webinars efficiently.  Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: Simple Methods for Creating Fast and Effective Webinar Content
</li> <li>00:42 – Neil recently had his <a href="http://summit.neilpatel.com/">Virtual Summit</a> <ul> <li>00:47 – Thousands of people registered</li> <li>00:50 – Neil educated people about SEO</li> <li>00:53 – It is a bit different from a webinar</li> <li>01:00 – If you want to create effective webinar content, it should be about educating rather than selling</li> <li>01:30 – Since Eric has a lot of podcasts at the moment, he repurposed some of his old webinars and made them valuable for the audience</li> </ul> </li> <li>01:54 – You can look at your past blog posts and webinars and check which ones are still valuable</li> <li>02:11 – “You don’t want to create s**t content and you don’t want to create a webinar that no one wants to attend”</li> <li>02:16 – Go to <a href="https://www.slideshare.net/">Slideshare</a> and type keywords within your space <ul> <li>02:24 – You can see everything from views to comments, and you can see what is currently trending</li> </ul> </li> <li>02:35 – Neil creates presentations using <a href="https://www.apple.com/lae/keynote/">Keynote</a> or <a href="https://office.live.com/start/PowerPoint.aspx">Powerpoint</a> and saves them as PDFs <ul> <li>02:44 – From there, Neil does the webinar in <a href="https://www.gotomeeting.com/webinar">GoToWebinar</a> or <a href="https://www.webinarjam.com/index/">WebinarJam</a>
</li> </ul> </li> <li>03:00 – Others are also saving their webinars on YouTube</li> <li>03:04 – <a href="https://www.dotcomsecrets.com/">Russell Brunson</a> has a perfect webinar script <ul> <li>03:20 – They’re really good templates to follow</li> </ul> </li> <li>03:28 – Make sure you can figure out your own way of doing webinars if you want to create a solo webinar <ul> <li>03:40 – Neil met up with <a href="http://www.hearandplay.com/main/about-jermaine-griggs-founder-of-hear-and-play-music"> Jermaine</a> <a href="http://www.hearandplay.com/main/about-jermaine-griggs-founder-of-hear-and-play-music"> Griggs</a>, <a href="https://www.linkedin.com/in/tailopez">Tai Lopez</a>, <a href="https://www.linkedin.com/in/samovens/">Sam Ovens</a>
</li> </ul> </li> <li>03:56 – Neil learned that everyone who makes webinars have their own formula</li> <li>04:01 – “You got to figure out what works for you and your audience” <ul> <li>04:04 – You know your audience better than anyone else</li> <li>04:22 – DO what you feel resonates well with your audience</li> </ul> </li> <li>04:30 – When Eric first started doing webinars, he used Russell Brunson’s approach and it didn’t work out for him</li> <li>04:54 – Educating works really well for Eric</li> <li>05:01 – <a href="http://marketingschool.io/">Marketing School</a> is giving away a free 1 year annual subscription to <a href="https://mixmax.com/">Mixmax</a>, a sales and marketing tool <ul> <li>05:18 – Subscribe, rate and review <a href="http://marketingschool.io/">Marketing School</a>
</li> <li>05:21 – Text MARKETINGSCHOOL to 33444</li> </ul> </li> <li>05:43 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Effective and valuable webinar content includes EDUCATING your audience—don’t just focus on selling your product to your audience.</li> <li>Plan your webinar according to your audience’s preferences.</li> <li>Create your own webinar formula—one size does not fit all.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #286, Eric and Neil discuss the simple methods for creating fast and effective webinar content. Tune in to learn how Eric and Neil produce their solo webinars successfully and the tools that help them execute those webinars...

Simple Methods for Creating Fast and Effective Webinar Content | Ep. #286

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9f2d375a-0e2c-4f65-aded-b0d20079b505/transcript

Advertisement