Get ready for your daily dose of marketing strategies and tactics for entrepreneurs with the guile and experience to help you find success in any marketing capacity. You're listening to Marketing School with your instructors Neil Patel and Eric Sue. All right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster website loads, the better off you are with Google's Core Vital update. That makes it super super important to optimize your site for low time. And one easy way to do it is use the host that Eric and I use, dream Hosts. So just go to dream host or Google it, find it, check it out, and it's a great way to improve your low time. Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patal, and today we're going to talk about if you should involve a SEO when building a new website. Neil, what are your thoughts around this? If you're a first time entrepreneurial website builder, probably not because your business may not even make money. I'm not trying to be mean, I'm just telling you the reality, what I would do is, if you have a website that's producing income, yes you should have an SEO involved when you're redoing it, or if you're building a new website, like if you're already established company and you're creating a new division or something or a new product. But yeah, in general, also if you're using basic templates like or cms is, like WordPress, they're pretty SEO friendly out of the box. In otherwise, the way I see it is, if you're a big company and you have money, have an SEO from day one. If you're not, then just throw something up and then fix it later to give you a little more tactical stuff. So I'm basically on the same page with Neil. I mean, you know, big company, big site. I think I think you definitely should figure out how to set you know, the right foundational pieces so you don't need to come back and audit. You know, it's kind of some big problems down the road because you know some of these audit things, like you know, you make a change all of a sudden, there's a twenty five to fifty percent lift in traffic. But you know what if you just had the right foundation from the beginning, right, So a lot of those foundational pieces. If you have the money, you know, companies generating good revenue SEO is important to you, definitely think about it. But I think if you're just starting out, you know, using a tool like yost SEO plugin, that's good enough for the time being, and you're just going to figure things out as time goes. I remember when I first started doing se O. You know, I try to rake this this raver site just for different keywords, and I tried a bunch of different stuff on it, and you know, it started to rank. Right, It's not like I was an SEO expert, but you know, I started adding plugins and started messing with things. And it just depends on the chapter that you're in, right, If you're in chapter one, definitely focus on it yourself. You're kind of chapter thirty or so, you're a mature company, think about you know, investing in that, you know, paying a good SEO consultant to help you out. You can ALWAYO go to the site like credo that's c R E d O dot com to find a good SEO consultant to help you with a technical audit. That's basically it. So before we go. We have a one year annual subscription of crazy Egg to give to you. So, Neil, what is crazy Egg? Sure? Crazy Egg is a visual analytic tool. It shows you a people click where they don't. It'll even tell you what's causing your conversions to drop, so you can see videos and the videos will show you when users are getting stuck. You can make changes to your website using the wizywek editor so you don't have to be a developer designer. You can then run ab tests to make sure that your changes are maximizing your sales, your revenue, your leads, whatever your main goals are. But it's really cool. You can even like slice and dize your traffic and segment it. You can be like, hmmm, I wonder how people from India are engaging from my website versus people from the US or UK, or how research visitors interacting with my website versus social media visitors. You can take all that data then adjust your website based on the user source or the traffic source people are coming from. If you want to get in on this, we're giving away one of these every single week for the next year. And the cool thing about this is that you can actually get multiple entries, so if you want to learn more, just go to single grain dot com slash giveaway. Once again, that single grain dot Com slash giveaway, and we will see you tomorrow. This session of Marketing School has come to a close. Be sure to subscribe for more daily marketing strategies and tactics to help you find the success you've always dreamed of. And don't forget to rate and review so we can continue to bring you the best daily content possible. We'll see you in class tomorrow right here on Marketing School

Get ready for your daily dose of marketing strategies and tactics for entrepreneurs with the guile and experience to help you find success in any marketing capacity. You're listening to Marketing School with your instructors Neil Patel and Eric Sue. All right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster website loads, the better off you are with Google's Core Vital update. That makes it super super important to optimize your site for low time. And one easy way to do it is use the host that Eric and I use, dream Hosts. So just go to dream host or Google it, find it, check it out, and it's a great way to improve your low time. Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patal, and today we're going to talk about if you should involve a SEO when building a new website. Neil, what are your thoughts around this? If you're a first time entrepreneurial website builder, probably not because your business may not even make money. I'm not trying to be mean, I'm just telling you the reality, what I would do is, if you have a website that's producing income, yes you should have an SEO involved when you're redoing it, or if you're building a new website, like if you're already established company and you're creating a new division or something or a new product. But yeah, in general, also if you're using basic templates like or cms is, like WordPress, they're pretty SEO friendly out of the box. In otherwise, the way I see it is, if you're a big company and you have money, have an SEO from day one. If you're not, then just throw something up and then fix it later to give you a little more tactical stuff. So I'm basically on the same page with Neil. I mean, you know, big company, big site. I think I think you definitely should figure out how to set you know, the right foundational pieces so you don't need to come back and audit. You know, it's kind of some big problems down the road because you know some of these audit things, like you know, you make a change all of a sudden, there's a twenty five to fifty percent lift in traffic. But you know what if you just had the right foundation from the beginning, right, So a lot of those foundational pieces. If you have the money, you know, companies generating good revenue SEO is important to you, definitely think about it. But I think if you're just starting out, you know, using a tool like yost SEO plugin, that's good enough for the time being, and you're just going to figure things out as time goes. I remember when I first started doing se O. You know, I try to rake this this raver site just for different keywords, and I tried a bunch of different stuff on it, and you know, it started to rank. Right, It's not like I was an SEO expert, but you know, I started adding plugins and started messing with things. And it just depends on the chapter that you're in, right, If you're in chapter one, definitely focus on it yourself. You're kind of chapter thirty or so, you're a mature company, think about you know, investing in that, you know, paying a good SEO consultant to help you out. You can ALWAYO go to the site like credo that's c R E d O dot com to find a good SEO consultant to help you with a technical audit. That's basically it. So before we go. We have a one year annual subscription of crazy Egg to give to you. So, Neil, what is crazy Egg? Sure? Crazy Egg is a visual analytic tool. It shows you a people click where they don't. It'll even tell you what's causing your conversions to drop, so you can see videos and the videos will show you when users are getting stuck. You can make changes to your website using the wizywek editor so you don't have to be a developer designer. You can then run ab tests to make sure that your changes are maximizing your sales, your revenue, your leads, whatever your main goals are. But it's really cool. You can even like slice and dize your traffic and segment it. You can be like, hmmm, I wonder how people from India are engaging from my website versus people from the US or UK, or how research visitors interacting with my website versus social media visitors. You can take all that data then adjust your website based on the user source or the traffic source people are coming from. If you want to get in on this, we're giving away one of these every single week for the next year. And the cool thing about this is that you can actually get multiple entries, so if you want to learn more, just go to single grain dot com slash giveaway. Once again, that single grain dot Com slash giveaway, and we will see you tomorrow. This session of Marketing School has come to a close. Be sure to subscribe for more daily marketing strategies and tactics to help you find the success you've always dreamed of. And don't forget to rate and review so we can continue to bring you the best daily content possible. We'll see you in class tomorrow right here on Marketing School