In episode #2731, we discuss the difference in earnings between YouTube long-form views and YouTube shorts views, highlighting the challenges of monetizing short-form content. We also explore Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement.



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Today's topic: Revenue comparison: 1B YT shorts vs. 1B YT long-form views, Non-endemic ads from Amazon, & more
(01:15) Revenue comparison: 1B YT shorts vs. 1B YT long-form views
(11:53) Exploring Amazon's non-endemic ads
(15:30) Kindle's success and Oprah's influence
(17:43) That’s it for today! Don’t forget to rate, review, and subscribe!



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In episode #2731, we discuss the difference in earnings between YouTube long-form views and YouTube shorts views, highlighting the challenges of monetizing short-form content. We also explore Amazon's non-endemic ads, Kindle's success, and the influence of Oprah's endorsement.
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li>(00:00) Today's topic: Revenue comparison: 1B YT shorts vs. 1B YT long-form views, Non-endemic ads from Amazon, &amp; more</li>
<li>(01:15) Revenue comparison: 1B YT shorts vs. 1B YT long-form views</li>
<li>(11:53) Exploring Amazon's non-endemic ads</li>
<li>(15:30) Kindle's success and Oprah's influence</li>
<li>(17:43) That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback: 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

Revenue comparison: 1B YT shorts vs. 1B YT long-form views, What are non-endemic ads from Amazon, Kindle and Oprah story

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/5c647965-0256-4e8e-84d7-b16500ade33b/transcript

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call as we discuss the challenges of scaling agencies and the need to focus on solving specific problems before implementing processes.



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Introduction to the Coaching Call
(00:29) Using Memos to Drive Speed and Accountability
(01:26) The Importance of Speed in Organizations
(03:22) Establishing Memos for Speed and Culture
(08:08) Balancing Vulnerability and Confidence as a Leader
(09:06) Writing Memos and Building the Habit
(11:28) Diversifying Marketing Channels with Reddit and Quora
(14:31) Challenges of Scaling Agencies and Implementing Processes



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join us in a dynamic coaching call as we discuss the challenges of scaling agencies and the need to focus on solving specific problems before implementing processes.
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li aria-level="1">(00:00) Introduction to the Coaching Call</li>
</ul>
<ul>
<li aria-level="1">(00:29) Using Memos to Drive Speed and Accountability</li>
</ul>
<ul>
<li aria-level="1">(01:26) The Importance of Speed in Organizations</li>
</ul>
<ul>
<li aria-level="1">(03:22) Establishing Memos for Speed and Culture</li>
</ul>
<ul>
<li aria-level="1">(08:08) Balancing Vulnerability and Confidence as a Leader</li>
</ul>
<ul>
<li aria-level="1">(09:06) Writing Memos and Building the Habit</li>
</ul>
<ul>
<li aria-level="1">(11:28) Diversifying Marketing Channels with Reddit and Quora</li>
</ul>
<ul>
<li aria-level="1">(14:31) Challenges of Scaling Agencies and Implementing Processes</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback: 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

Bonus episode #3: A sneak peek of what our AOA hangouts look like

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9bb1b385-62de-47e8-8f7b-b1740099f2ae/transcript

In episode #2741, we discuss how content creators like Alex Hormozi are adjusting their content formats to drive better results. We also talk about the importance of creativity and thinking outside the box in marketing.



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Today's topic: Our thoughts on Alex Hormozi's content shift, Is 'giving value' overrated?, & Underrated vs overrated marketers
(01:15) Our thoughts onAlex Hormozi's content shift
(08:41) Is 'giving value' overrated?
(14:10) Underrated vs overrated marketers
(17:23) That’s it for today! Don’t forget to rate, review, and subscribe!



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In episode #2741, we discuss how content creators like Alex Hormozi are adjusting their content formats to drive better results. We also talk about the importance of creativity and thinking outside the box in marketing.
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li aria-level="1">(00:00) Today's topic: Our thoughts on Alex Hormozi's content shift, Is 'giving value' overrated?, &amp; Underrated vs overrated marketers</li>
<li aria-level="1">(01:15) Our thoughts on Alex Hormozi's content shift</li>
<li aria-level="1">(08:41) Is 'giving value' overrated?</li>
<li aria-level="1">(14:10) Underrated vs overrated marketers</li>
<li aria-level="1">(17:23) That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback: 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

 Our thoughts on Alex Hormozi's content shift, Is 'giving value' overrated, & Underrated vs overrated marketers

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/4b730899-b37a-4c57-9a1e-b1730098e70e/transcript

In episode #2740, we explore the changing landscape of fame and attention in the digital age, why you should reinvent yourself to stay relevant, the role of CEOs in being hands-on and involved in the details, and why extensive customer research is necessary for successful decision-making.



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Today's topic: Why there will never be another Oprah, and Frame.io's $1.3B startup lessons
(01:15) Why there will never be another Oprah
(10:16) Frame.io's $1.3B startup lessons
(26:00) That’s it for today! Don’t forget to rate, review, and subscribe!



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In episode #2740, we explore the changing landscape of fame and attention in the digital age, why you should reinvent yourself to stay relevant, the role of CEOs in being hands-on and involved in the details, and why extensive customer research is necessary for successful decision-making.
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li aria-level="1">(00:00) Today's topic: Why there will never be another Oprah, and Frame.io's $1.3B startup lessons</li>
<li aria-level="1">(01:15) Why there will never be another Oprah</li>
<li aria-level="1">(10:16) Frame.io's $1.3B startup lessons</li>
<li aria-level="1">(26:00) That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback: 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

Why there will never be another Oprah, and Frame.io's $1.3B startup lessons

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/3245de8d-fcc8-4958-82e2-b17200b950b2/transcript

Revenue comparison: 1B YT shorts vs. 1B YT long-form views, What are non-endemic ads from Amazon, Kindle and Oprah story

Marketing School - Digital Marketing and Online Marketing Tips

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Marketing School - Digital Marketing and Online Marketing Tips

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