In Episode #244, Eric and Neil discuss whether Omniture or Google 360 premium are worth the extra cost. Tune in to find out if you’re making the right decision in purchasing the paid versions of these products and Eric and Neil’s firsthand experience using both of them.  Time Stamped Show Notes: 
00:27 – Today’s topic: Is Omniture or Google 360 Premium Worth the Cost?
00:34 – Omniture and  Google 360 are analytics tools 
00:44 – Omniture is from Adobe and 360 is from Google
00:53 – Eric has used Omniture in the past and his friend used the premium service 
01:30 – Eric’s friend’s feedback from using Omniture was that it was not worth it
01:52 – You can do a lot with Google Analytics without the paid version
02:43 – Neil has used the paid version and there’s really no difference
03:00 – You can use Kissmetrics, Mixpanel, and Heap Analytics instead
03:15 – Omniture is almost the same as Google Analytics
03:55 – Don’t use either of them and you’ll save money!
04:01 – That’s it for today’s episode! 3 Key Points: 
Try the tool, first, before purchasing its premium version.
Opt for the more efficient, but less pricey tools if you can.
Beware—not all paid versions are better versions.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode #244, Eric and Neil discuss whether Omniture or Google 360 premium are worth the extra cost. Tune in to find out if you’re making the right decision in purchasing the paid versions of these products and Eric and Neil’s firsthand experience using both of them.  Time Stamped Show Notes: <ul> <li>00:27 – Today’s topic: Is Omniture or Google 360 Premium Worth the Cost?
</li> <li>00:34 – <a href="https://my.omniture.com/login/">Omniture</a> and <a href="https://www.google.com/analytics/marketing-analytics/#/?modal_active=none"> Google 360</a> are analytics tools <ul> <li>00:44 – Omniture is from Adobe and 360 is from Google</li> </ul> </li> <li>00:53 – Eric has used Omniture in the past and his friend used the premium service <ul> <li>01:30 – Eric’s friend’s feedback from using Omniture was that it was not worth it</li> </ul> </li> <li>01:52 – You can do a lot with <a href="https://analytics.google.com">Google Analytics</a> without the paid version</li> <li>02:43 – Neil has used the paid version and there’s really no difference</li> <li>03:00 – You can use <a href="https://www.kissmetrics.com/">Kissmetrics</a>, <a href="https://mixpanel.com/">Mixpanel</a>, and <a href="https://heapanalytics.com/">Heap Analytics</a> instead</li> <li>03:15 – Omniture is almost the same as Google Analytics</li> <li>03:55 – Don’t use either of them and you’ll save money!</li> <li>04:01 – That’s it for today’s episode!</li> </ul> 3 Key Points: <ol> <li>Try the tool, first, before purchasing its premium version.</li> <li>Opt for the more efficient, but less pricey tools if you can.</li> <li>Beware—not all paid versions are better versions.</li> </ol> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In Episode #244, Eric and Neil discuss whether Omniture or Google 360 premium are worth the extra cost. Tune in to find out if you’re making the right decision in purchasing the paid versions of these products and Eric and Neil’s firsthand...

Is Omniture or Google 360 Premium Worth the Cost? | Ep. #244

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/36442d07-15f3-47c0-a2a8-b0d2007be31f/transcript

Advertisement