In episode #636, Eric and Neil discuss whether it is worth spending money on blog posts. Tune in to hear where your money should be going.

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Is It Worth Spending $200 Per Blog Post?
[00:33] Yes, it is worth the money!
[00:45] The cost per blog depends on the industry.
[00:50] It’s not about how much you pay, but rather if it is on the right topic, using the right keywords, etc.
[01:05] You can’t be pushing or schilling in the post, it needs to educate.
[01;20] Neil writes long-form blog posts.
[01:40] It costs him well over $200 per blog post.
[02:05] Start with a strong foundation and build from there (videos, webinars, facebook ads).
[02:23] Singlegrain went from 4000 visitors per month to over 100,000 by using this strategy.
[03:15] Every quarter, open up a tool like AHREFS, see the keywords for which you rank well and improve upon them or replicate that content.
[04:01] Once you build a strong blog foundation, you can expand into other areas of media. However, don’t neglect your blog posts as a result.
[04:15] You will get higher ROI by fixing up old content.
[04:42] Clickflow is a tool to help you figure all this out.
[04:58] If you spend money on a post, remember that it keeps generating traffic each and every month.
[05:18] Google “Tom Tunguz and compound marketing” and you will get a great blog post about this very subject.
[05:41] That’s it for today!
[05:44] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #636, Eric and Neil discuss whether it is worth spending money on blog posts. Tune in to hear where your money should be going. TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Is It Worth Spending $200 Per Blog Post?
</li> <li>[00:33] Yes, it is worth the money!</li> <li>[00:45] The cost per blog depends on the industry.</li> <li>[00:50] It’s not about how much you pay, but rather if it is on the right topic, using the right keywords, etc.</li> <li>[01:05] You can’t be pushing or schilling in the post, it needs to educate.</li> <li>[01;20] Neil writes long-form blog posts.</li> <li>[01:40] It costs him well over $200 per blog post.</li> <li>[02:05] Start with a strong foundation and build from there (videos, webinars, facebook ads).</li> <li>[02:23] Singlegrain went from 4000 visitors per month to over 100,000 by using this strategy.</li> <li>[03:15] Every quarter, open up a tool like <a href="https://ahrefs.com/">AHREFS</a>, see the keywords for which you rank well and improve upon them or replicate that content.</li> <li>[04:01] Once you build a strong blog foundation, you can expand into other areas of media. However, don’t neglect your blog posts as a result.</li> <li>[04:15] You will get higher ROI by fixing up old content.</li> <li>[04:42] <a href="https://www.clickflow.io/">Clickflow</a> is a tool to help you figure all this out.</li> <li>[04:58] If you spend money on a post, remember that it keeps generating traffic each and every month.</li> <li>[05:18] Google “Tom Tunguz and compound marketing” and you will get a great blog post about this very subject.</li> <li>[05:41] That’s it for today!</li> <li>[05:44] Go to <a href="http://www.singlegrain.com/giveaway">Singlegrain.com/Giveway</a> for a special marketing tool giveaway!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

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In episode #636, Eric and Neil discuss whether it is worth spending money on blog posts. Tune in to hear where your money should be going. TIME-STAMPED SHOW NOTES:  [00:27] Today’s Topic: Is It Worth Spending $200 Per Blog Post? [00:33] Yes, it is...

Is It Worth Spending $200 Per Blog Post? | Ep. #636

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/0ede359c-077d-4886-a979-b0d20064a86f/transcript

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