Marketing School - Digital Marketing and Online Marketing TipsMarketing School - Digital Marketing and Online Marketing Tips

Is it Worth it Spending Money on a Nice Office? | Ep. #593

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In episode #593, Eric and Neil debate whether you need to spend money on a nice office. Tune in to hear the reasons you may need a great office space.

TIME-STAMPED SHOW NOTES:

  • [00:27] Today’s Topic: Is it Worth it Spending Money on a Nice Office?
  • [00:51] In a collaborative environment, it’s good to have everyone in the same space.
  • [01:14] Eric pays about $11,000 for three sections in co-working spaces.
  • [01:35] Now, they’re moving into their own dedicated space.
  • [01:49] Offices are good for recruiting, it’s a great space to bring clients into, and it’s nice to have a home base.
  • [02:13] If you are looking to build a culture, you need to have your own dedicated space.
  • [02:27] A crappy space creates a crappy feeling.
  • [02:45]However, Neil thinks it’s a waste of money to have a nice office, even though offices do serve an important purpose.
  • [03:10] He would rather save money on the office and spend it on food or other community-related activities and things that build culture.
  • [04:07] Nice offices are good for creative businesses and it helps create a positive perception.
  • [04:40] Marketing warrants a nice office, in Eric’s opinion.
  • [05:01] Neil prefers to sublet for a year at a time.
  • [05:54] He thinks it’s too risky to sign up for years at a time.
  • [06:20] Consider whether your industry warrants having a nice office.
  • [06:29] That’s all for today!
  • [06:32] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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