In episode #1068, we discuss whether it is worth having a personal brand. Tune in to hear whether this matters.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: Is It Really Worth Building a Personal Brand?
• [00:40] Happy Fourth of July to our American listeners!
• [01:00] Ramit Sethi has built a personal brand around finance.
• [01:15] He sells a lot of online courses and has published a book.
• [02:44] The biggest brands in the world have built such strong brands, it doesn’t matter if the face of the organization is still there or not.
• [03:50] If you are trying to build a lifestyle business, personal branding is key.
• [04:25] If you want to get into “big business” personal branding isn’t as important.
• [06:01] That’s it for today!
• [06:06] We are going to take applications for live intensive sessions. Just got to the Marketing School site for more information and to apply.

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