In episode #985, we discuss whether it is worth it to hire a PR firm. Tune in to hear if a PR firm would be helpful to your business.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress  here!

TIME-STAMPED SHOW NOTES:
[00:27] Today’s Topic: Is Hiring a PR Firm Worth It?
[00:45] PR Firms will help you get more coverage.
[01:15] Some charge a retainer, which is a lot of money per month.
[02:45] Paying as you go is a better model.
[03:10] PR firms on retainer aren’t always the most productive or proactive.
[03:30] You need something that is a good story. If you don’t have a good story, even the best PR firm won’t help you.
[04:00] Don’t expect a ton of conversions or sales to come from even the best of PR campaigns.
[04:20] PR is good for building brand trust.
[05:00] For the vast majority of people, hiring a PR firm won’t be worth it.
[05:20] Check out the book Purple Cow.
[05:30] That’s it for today!
[05:53]  We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested!  DM Eric if you would like to participate in the VIP dinner.

Leave some feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #985, we discuss whether it is worth it to hire a PR firm. Tune in to hear if a PR firm would be helpful to your business. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href="https://docs.google.com/forms/d/e/1FAIpQLSegKGoOGZ2CfPUZjPMAMSWD_lBVKSSRym1HP57fQJV67oAwEw/viewform"> here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Is Hiring a PR Firm Worth It?
</li> <li>[00:45] PR Firms will help you get more coverage.</li> <li>[01:15] Some charge a retainer, which is a lot of money per month.</li> <li>[02:45] Paying as you go is a better model.</li> <li>[03:10] PR firms on retainer aren’t always the most productive or proactive.</li> <li>[03:30] You need something that is a good story. If you don’t have a good story, even the best PR firm won’t help you.</li> <li>[04:00] Don’t expect a ton of conversions or sales to come from even the best of PR campaigns.</li> <li>[04:20] PR is good for building brand trust.</li> <li>[05:00] For the vast majority of people, hiring a PR firm won’t be worth it.</li> <li>[05:20] Check out the book <a href="https://www.amazon.com/Purple-Cow-New-Transform-Remarkable/dp/1591843170"> Purple Cow</a>.
</li> <li>[05:30] That’s it for today!</li> <li>[05:53]  We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this June. Check out <a href="http://singlegrain.com/dtla">this website</a> if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! <a href="https://twitter.com/ericosiu?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor"> DM Eric</a> if you would like to participate in the VIP dinner.</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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In episode #985, we discuss whether it is worth it to hire a PR firm. Tune in to hear if a PR firm would be helpful to your business. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M...

Is Hiring a PR Firm Worth It?| Ep. #985

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9be20aaa-14c3-4102-9b36-b0d2004fc29b/transcript

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