In episode #574, Eric and Neil explain what makes content addictive. Tune in to hear specific ways you can create addictive content. 

TIME-STAMPED SHOW NOTES: 
[00:27] Today’s Topic: How You Can Make Your Content Addictive
[00:52] Eric tends to follow long-form case studies.
[01:10] He likes reports, custom data, and short videos.
[01:28] Eric prefers Alex Becker’s content, because his videos are concise.
[01:42] Neil thinks evergreen content is addictive. It should have these factors: entertaining, educational, or actionable.
[02:06] Some visual aspect is always helpful.
[02:18] The “How a Car Engine Works” animagraffs is a great example.
[03:12] Brian Dean has a great SEO blog and Eric always reads his content, because there is always a unique spin.
[03:48] Bucket brigade: a format where each paragraph is two to three sentences max.
[04:15] Brian Dean attracts a lot of social sharing because of his great posts.
[04:35] Neil finds that people like text and images in one post.
[04:56] He is considering integrating podcast clips into his content.
[05:15] Keep testing your audience to see what they want; it will vary from industry to industry.
[05:35] Use BuzzSumo to find popular topics in your industry and to see when it was popular.
[06:15] Design is an important facet of addictive content.
[06:58] That’s it for today!
[07:02] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

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Did you enjoy this episode? If so, please leave a short review.

Connect with us:
NeilPatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



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In episode #574, Eric and Neil explain what makes content addictive. Tune in to hear specific ways you can create addictive content.  TIME-STAMPED SHOW NOTES:  <ul> <li>[00:27] Today’s Topic: How You Can Make Your Content Addictive
</li> <li>[00:52] Eric tends to follow long-form case studies.</li> <li>[01:10] He likes reports, custom data, and short videos.</li> <li>[01:28] Eric prefers <a href="http://alexbecker.org/">Alex Becker’s content</a>, because his videos are concise.</li> <li>[01:42] Neil thinks evergreen content is addictive. It should have these factors: entertaining, educational, or actionable.</li> <li>[02:06] Some visual aspect is always helpful.</li> <li>[02:18] The “<a href="https://animagraffs.com/how-a-car-engine-works/">How a Car Engine Works</a>” animagraffs is a great example.</li> <li>[03:12] Brian Dean has a great <a href="https://backlinko.com/blog">SEO blog</a> and Eric always reads his content, because there is always a unique spin.</li> <li>[03:48] Bucket brigade: a format where each paragraph is two to three sentences max.</li> <li>[04:15] Brian Dean attracts a lot of social sharing because of his great posts.</li> <li>[04:35] Neil finds that people like text and images in one post.</li> <li>[04:56] He is considering integrating podcast clips into his content.</li> <li>[05:15] Keep testing your audience to see what they want; it will vary from industry to industry.</li> <li>[05:35] Use <a href="http://buzzsumo.com/">BuzzSumo</a> to find popular topics in your industry and to see when it was popular.</li> <li>[06:15] Design is an important facet of addictive content.</li> <li>[06:58] That’s it for today!</li> <li>[07:02] Go to <a href="http://www.singlegrain.com/giveaway">Singlegrain.com/Giveway</a> for a special marketing tool giveaway!</li> </ul> Leave some feedback: <ul> <li>What should we talk about next? Please let us know in the comments below.</li> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul> Connect with us: <ul> <li><a href="http://neilpatel.com/">NeilPatel.com</a></li> <li><a href="https://www.quicksprout.com/">Quick Sprout</a></li> <li><a href="http://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="http://www.singlegrain.com/">Single Grain</a></li> <li><a href="https://twitter.com/neilpatel">Twitter @neilpatel</a></li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
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In episode #574, Eric and Neil explain what makes content addictive. Tune in to hear specific ways you can create addictive content.  TIME-STAMPED SHOW NOTES:   [00:27] Today’s Topic: How You Can Make Your Content Addictive [00:52] Eric...

How You Can Make Your Content Addictive | Ep. #574

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/f6ed8e20-9ed8-4b8f-a2f2-b0d20068719d/transcript

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