Welcome to Marketing School, the only podcast that provides daily top level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. Let's start leveling up your marketing knowledge with your instructors, Neil Patel and Eric Sue. All Right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster website loads, the better off you are with Google's Core Vital update that makes it super super important to optimize your site for low time, and one easy way to do it is use the host that Eric and I use, dream Hosts, So just go to dream host or Google it, find it, check it out, and it's a great way to improve your low time everyone. Just a quick heads up here about our Leveling Up Founders community, which is a private, invite only network of people at the top of their game in business, content and media. Past guests have included people such as Alex and Leila Homosi, Chris do, Vanessa Lao, Cody Sanchez, and much much more. You can go to live dot leveling up dot com to apply and learn more and we'll see you over there today we are going to talk about how to use AI produced video. So I don't know if you saw this, Neil, but Google just released something super It's called Imagine, so it's I am a ge n So it's a generator that can produce high definition videos several seconds long. So before we kick this one off, I just I think it's crazy how like a couple of years ago, there is nothing in this kind of AI content generation space that you can content generate images, AI generate videos, you can AI generate written text as well, and there's no way, you know, any plagiarism thing can detect it. So it's a lot of this crazy stuff is happening right before our eyes. Yeah no, I saw Google end up releaseeeing it. And as Eric mentioned, is stubble a little bit differently Again I am age and but they have like examples on their website, like you can end up being like red mug filled with chocolate, hot cocoa, or like iced tea, and they'll just like fill it up and create the image for you, which is kind of cool. Just think about how much easier this is going to make your video editing process and how much more affordable. It's going to be. I think it'll say people a a lot of money, but to give them the content they need without having to spend an arm and a leg, just paying creative people, designers, editors, et cetera to create what they're looking for, and like they have really cool stuff, like you can be like I want to see robots in the eating right in front of the Eiffel Tower, and they will just go and create that image for you and boom, you're off into the races. There's other players out there trying to do similar things. No one really knows who's going to be better or worse, because I think it's still really in the early days. But Google does have a large index of information and they have the computer power serve a power. But I think there's gonna be a lot of players in this space. You watch it, but you Adobe will be heavily in this space over time, Google will, Microsoft will, I think most of the the big players will. Yeah, I mean to get into this space. So Facebook created something I think it's called make a Studio or whatever, and then this one's Imagine and then you can see even the website itself, it's Imagine. Dot Research dot Google dot com. I believe it's a pretty flimsy website, same thing with the Facebook one. That's how early this stuff is because usually when they're pretty serious about something, they're gonna put a lot of design resources into it. This looks like a page you can make on like squarespace or something, and so it's really early right now. And it's not even Squarespace quality. It's like GeoCities. You remember, it's like geocds or tripod or whatever. This is like the nineties. But point being, look, if you want to get into this stuff, there's Runway mL. They're releasing a text to let's call it text to creation type of thing because it's not just images, it's also videos as well. And the cool thing too is these tools are going to allow you, let let's say you're watching this video right now, it can actually expand be on kind of the blox that you're seeing right now, so it's gonna kind of estimate, like, guess what's around you. So it's pretty nuts. It can complete an entire picture or it can complete a movie, and so runway mL is one. Stable Diffusion is another one, and there's actually a subreddit on it where you can basically download it and then you have it run on your system, and then this other stuff is just very brand new. But I would say the next steps for you right now if you want to get into this is actually spend some time over wee can block out some time and try out this stuff. I see a lot of my friends trying out this stuff and just posting to Twitter, Neil, have you tried it yet? I haven't tried it yet, but you guys should try it out and check it out. I'm gonna end up doing so in like the next week or so when I travel less and have a little bit more time. And the overall goal is whenever you're creating content doesn't just have to be videos. You can end up using some of this stuff to just get it out there faster and hopefully you'll spend a lot less time on editing and save some money at the same time. All right, So that is it for today. Please don't forget to rate, review, subscribe, and we'll catch you later. We appreciate you joining us for this session of Marketing School. Be sure to rate, review and subscribe to the show, and visit marketingschool dot io for more resources based on today's topic, as well as access to more episodes that will help you find true marketing success. That's marketingschool dot io until next time. Class dismissed

Welcome to Marketing School, the only podcast that provides daily top level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. Let's start leveling up your marketing knowledge with your instructors, Neil Patel and Eric Sue. All Right, guys, before we start, we got a special message from our sponsor. If you want to rank higher on Google, you gotta look at your page speed time. The faster website loads, the better off you are with Google's Core Vital update that makes it super super important to optimize your site for low time, and one easy way to do it is use the host that Eric and I use, dream Hosts, So just go to dream host or Google it, find it, check it out, and it's a great way to improve your low time everyone. Just a quick heads up here about our Leveling Up Founders community, which is a private, invite only network of people at the top of their game in business, content and media. Past guests have included people such as Alex and Leila Homosi, Chris do, Vanessa Lao, Cody Sanchez, and much much more. You can go to live dot leveling up dot com to apply and learn more and we'll see you over there today we are going to talk about how to use AI produced video. So I don't know if you saw this, Neil, but Google just released something super It's called Imagine, so it's I am a ge n So it's a generator that can produce high definition videos several seconds long. So before we kick this one off, I just I think it's crazy how like a couple of years ago, there is nothing in this kind of AI content generation space that you can content generate images, AI generate videos, you can AI generate written text as well, and there's no way, you know, any plagiarism thing can detect it. So it's a lot of this crazy stuff is happening right before our eyes. Yeah no, I saw Google end up releaseeeing it. And as Eric mentioned, is stubble a little bit differently Again I am age and but they have like examples on their website, like you can end up being like red mug filled with chocolate, hot cocoa, or like iced tea, and they'll just like fill it up and create the image for you, which is kind of cool. Just think about how much easier this is going to make your video editing process and how much more affordable. It's going to be. I think it'll say people a a lot of money, but to give them the content they need without having to spend an arm and a leg, just paying creative people, designers, editors, et cetera to create what they're looking for, and like they have really cool stuff, like you can be like I want to see robots in the eating right in front of the Eiffel Tower, and they will just go and create that image for you and boom, you're off into the races. There's other players out there trying to do similar things. No one really knows who's going to be better or worse, because I think it's still really in the early days. But Google does have a large index of information and they have the computer power serve a power. But I think there's gonna be a lot of players in this space. You watch it, but you Adobe will be heavily in this space over time, Google will, Microsoft will, I think most of the the big players will. Yeah, I mean to get into this space. So Facebook created something I think it's called make a Studio or whatever, and then this one's Imagine and then you can see even the website itself, it's Imagine. Dot Research dot Google dot com. I believe it's a pretty flimsy website, same thing with the Facebook one. That's how early this stuff is because usually when they're pretty serious about something, they're gonna put a lot of design resources into it. This looks like a page you can make on like squarespace or something, and so it's really early right now. And it's not even Squarespace quality. It's like GeoCities. You remember, it's like geocds or tripod or whatever. This is like the nineties. But point being, look, if you want to get into this stuff, there's Runway mL. They're releasing a text to let's call it text to creation type of thing because it's not just images, it's also videos as well. And the cool thing too is these tools are going to allow you, let let's say you're watching this video right now, it can actually expand be on kind of the blox that you're seeing right now, so it's gonna kind of estimate, like, guess what's around you. So it's pretty nuts. It can complete an entire picture or it can complete a movie, and so runway mL is one. Stable Diffusion is another one, and there's actually a subreddit on it where you can basically download it and then you have it run on your system, and then this other stuff is just very brand new. But I would say the next steps for you right now if you want to get into this is actually spend some time over wee can block out some time and try out this stuff. I see a lot of my friends trying out this stuff and just posting to Twitter, Neil, have you tried it yet? I haven't tried it yet, but you guys should try it out and check it out. I'm gonna end up doing so in like the next week or so when I travel less and have a little bit more time. And the overall goal is whenever you're creating content doesn't just have to be videos. You can end up using some of this stuff to just get it out there faster and hopefully you'll spend a lot less time on editing and save some money at the same time. All right, So that is it for today. Please don't forget to rate, review, subscribe, and we'll catch you later. We appreciate you joining us for this session of Marketing School. Be sure to rate, review and subscribe to the show, and visit marketingschool dot io for more resources based on today's topic, as well as access to more episodes that will help you find true marketing success. That's marketingschool dot io until next time. Class dismissed