In episode #1821, Neil and Eric discuss the value of segmenting your email list. Because you want to get the right message to the right people, this is a critical step for all businesses to take. Tune in to hear it all!

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: How to Segment Your Email List for Maximum Response.
• [00:29] What it means to segment your email list and an example of when you would do it.
• [01:30] You are only going to engage with content that resonates with you.
• [02:44] An easy-to-implement strategy for how to segment your email list.
• [03:05] At the end of the day, you are trying to deliver the right message to the right people.
• [03:20] That’s it for today!
• [03: 20] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

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• Twitter @ericosiu

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