In episode #1764, we show you how to recruit A-player marketing talent to grow your revenue. Unsuccessful hiring is the single biggest problem in business today, so you need to know what you are looking for and how to get it when it comes to your team. Follow along in this episode and hear how we approach hiring in our businesses.

TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: How to Recruit A-Player Marketing Talent to Grow Your Revenue.
[00:30] The three types of A-players.
[01:11] How Neil looks for and poaches his A-players!
[02:28] Defining the type of employee you want.
[03:53] Hooking the A-players more easily by not pitching directly.
[04:23] Go to marketingschool.io/live to hang out with Neil and Eric in September.



Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at www.marketingschool.io/pro



Links Mentioned in Today’s Episode:



StrengthsFinder

 Who



Leave Some Feedback:




What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.





Connect with Us: 


Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu



Learn more about your ad choices. Visit megaphone.fm/adchoices

In episode #1764, we show you how to recruit A-player marketing talent to grow your revenue. Unsuccessful hiring is the single biggest problem in business today, so you need to know what you are looking for and how to get it when it comes to your team. Follow along in this episode and hear how we approach hiring in our businesses. TIME-STAMPED SHOW NOTES: <ul> <li>[00:25] Today’s topic: How to Recruit A-Player Marketing Talent to Grow Your Revenue.</li> <li>[00:30] The three types of A-players.</li> <li>[01:11] How Neil looks for and poaches his A-players!</li> <li>[02:28] Defining the type of employee you want.</li> <li>[03:53] Hooking the A-players more easily by not pitching directly.</li> <li>[04:23] Go to <a href="http://marketingschool.io/live">marketingschool.io/live</a> to hang out with Neil and Eric in September.</li> </ul>   Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at <a href="http://www.marketingschool.io/pro">www.marketingschool.io/pro</a>   Links Mentioned in Today’s Episode:   <a href="https://www.amazon.com/StrengthsFinder-2-0-Tom-Rath/dp/159562015X"> StrengthsFinder</a> <a href="https://www.amazon.com/Who-Geoff-Smart/dp/0345504194"> Who</a>   Leave Some Feedback:     <ul> <li>What should we talk about next? Please let us know in the comments below</li> </ul> <ul> <li>Did you enjoy this episode? If so, please leave a short review.</li> </ul>     Connect with Us:    <ul> <li><a href="http://neilpatel.com">Neilpatel.com</a></li> <li>
<a href="https://www.quicksprout.com/">Quick Sprout</a> </li> <li><a href="https://growtheverywhere.com/">Growth Everywhere</a></li> <li><a href="https://www.singlegrain.com/">Single Grain</a></li> <li>
<a href="https://twitter.com/neilpatel">Twitter @neilpatel</a> </li> <li><a href="https://twitter.com/ericosiu">Twitter @ericosiu</a></li> </ul> Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices">megaphone.fm/adchoices</a>

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips

In episode #1764, we show you how to recruit A-player marketing talent to grow your revenue. Unsuccessful hiring is the single biggest problem in business today, so you need to know what you are looking for and how to get it when it comes to your...

How to Recruit A-Player Marketing Talent to Grow Your Revenue #1764

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/9786d96a-a7f5-4cde-9d64-b0d2001ef0eb/transcript

In episode #2730, we discuss the concept of copying in marketing and business, highlighting how many successful companies have copied features or ideas from their competitors. We also touched on the topic of new social media platforms like AirChat, the importance of subtitles in viral videos, the benefits of limiting screen time, and the role of experience in hiring.



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Today's topic: How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, and The number 1 factor for a viral video
(01:15) How effective is copying as a marketing strategy?
(04:44) AirChat
(08:42) The number 1 factor for a viral video
(17:48) That’s it for today! Don’t forget to rate, review, and subscribe!



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In episode #2730, we discuss the concept of copying in marketing and business, highlighting how many successful companies have copied features or ideas from their competitors. We also touched on the topic of new social media platforms like AirChat, the importance of subtitles in viral videos, the benefits of limiting screen time, and the role of experience in hiring.
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li aria-level="1">(00:00) Today's topic: How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, and The number 1 factor for a viral video</li>
<li aria-level="1">(01:15) How effective is copying as a marketing strategy?</li>
<li aria-level="1">(04:44) AirChat</li>
<li aria-level="1">(08:42) The number 1 factor for a viral video</li>
<li aria-level="1">(17:48) That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback: 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

How effective is copying as a marketing strategy? Well, let's look at YouTube Shorts, AirChat, the number 1 factor for a viral video

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/11b884dd-1ef8-46f9-8c42-b16400aa53a5/transcript

In this episode, I welcomed Jason Cohen on the pod, the founder of WP Engine and Smart Bear, as he shares eye-opening insights that defy common startup norms. Why chase venture capital when you can build a billion-dollar empire on your own terms? Here’s what Jason revealed.



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Introduction and Background
(10:09) Embracing Optionality in Business Strategies
(31:18) Operating Like a Public Company
(45:16) Continuous Customer Development
(55:02) Creating a Company Culture for Personal Growth
(01:03:34) Hiring and Accountability in Management
(01:14:50) Finding a Niche in the AI Landscape



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:




What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In this episode, I welcomed Jason Cohen on the pod, the founder of WP Engine and Smart Bear, as he shares eye-opening insights that defy common startup norms. Why chase venture capital when you can build a billion-dollar empire on your own terms? Here’s what Jason revealed.
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li aria-level="1">(00:00) Introduction and Background</li>
<li aria-level="1">(10:09) Embracing Optionality in Business Strategies</li>
<li aria-level="1">(31:18) Operating Like a Public Company</li>
<li aria-level="1">(45:16) Continuous Customer Development</li>
<li aria-level="1">(55:02) Creating a Company Culture for Personal Growth</li>
<li aria-level="1">(01:03:34) Hiring and Accountability in Management</li>
<li aria-level="1">(01:14:50) Finding a Niche in the AI Landscape</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback:
 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

How Jason Cohen Built TWO Billion Dollar Companies (One Bootstrapped)

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/edbb51f0-c926-42c3-ba31-b16300bea315/transcript

In episode #2729, we explore various facets of personal and professional development, including lessons learned from a highly regarded event, where marketing insights and preparation habits of top podcasters like Andrew Huberman were discussed. We also share pieces of advice for agency owners on scaling their businesses through effective content creation, social media leverage, and networking within entrepreneurial circles. 



Don’t forget to help us grow by subscribing and liking on YouTube!



Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 



TIME-STAMPED SHOW NOTES:
(00:00) Today's topic: Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more
(01:15) Introduction
(06:27) Content Creation and Social Media
(09:00) Joining Entrepreneurial Organizations
(11:45) Strategies for Scaling an Agency
(14:21) The Significance of ACE Scores in Predicting Health Outcomes
(19:55) That’s it for today! Don’t forget to rate, review, and subscribe!



Go to https://www.marketingschool.io to learn more!



Leave Some Feedback:


What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.



Connect with Us: 


Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

In episode #2729, we explore various facets of personal and professional development, including lessons learned from a highly regarded event, where marketing insights and preparation habits of top podcasters like Andrew Huberman were discussed. We also share pieces of advice for agency owners on scaling their businesses through effective content creation, social media leverage, and networking within entrepreneurial circles. 
 
Don’t forget to help us grow by subscribing and liking on<a href="https://www.youtube.com/channel/UCTJmkA2-u7Kyblm5_P6tKdA"> YouTube</a>!
 
Check out more of Eric’s content (<a href="https://www.youtube.com/levelingupofficial/videos">Leveling UP YT</a>) and Neil’s videos (<a href="https://www.youtube.com/neilpatel/videos">Neil Patel YT</a>) 
 
TIME-STAMPED SHOW NOTES:
<ul>
<li aria-level="1">(00:00) Today's topic: Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more</li>
<li aria-level="1">(01:15) Introduction</li>
<li aria-level="1">(06:27) Content Creation and Social Media</li>
<li aria-level="1">(09:00) Joining Entrepreneurial Organizations</li>
<li aria-level="1">(11:45) Strategies for Scaling an Agency</li>
<li aria-level="1">(14:21) The Significance of ACE Scores in Predicting Health Outcomes</li>
<li aria-level="1">(19:55) That’s it for today! Don’t forget to rate, review, and subscribe!</li>
</ul>
 
Go to<a href="https://www.marketingschool.io"> https://www.marketingschool.io</a> to learn more!
 
Leave Some Feedback: 
<ul>
<li aria-level="1">What should we talk about next? Please let us know in the comments below</li>
</ul>
<ul>
<li aria-level="1">Did you enjoy this episode? If so, please leave a short review.</li>
</ul>
 
Connect with Us: 
 
<ul>
<li aria-level="1"><a href="https://www.singlegrain.com/?utm_source=ms-podcast&amp;utm_medium=podcast&amp;utm_campaign=podcast-notes">Single Grain</a> &lt;&lt; Eric’s ad agency</li>
<li aria-level="1"><a href="https://www.npdigital.com/">NP Digital</a> &lt;&lt; Neil’s ad agency</li>
<li aria-level="1"><a href="https://twitter.com/neilpatel">X @neilpatel</a></li>
<li aria-level="1"><a href="https://twitter.com/ericosiu">X @ericosiu</a></li>
</ul>

Marketing takeaways from Andrew Huberman, Dr. Peter Attia, Bryan Johnson, and more

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e0e19f72-5f6d-4d7d-8f70-b16300ae6dfa/transcript

How to Recruit A-Player Marketing Talent to Grow Your Revenue #1764

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